SAMG Entertainment Launches Chuseok Seasonal Events at Tinyping World and Royal Boutique

At the 'Tiny Pop World in Pangyo' plaza event, Hatchuping from 'Catch! Tiny Pop' and actress Romi are enjoying time with fans. Provided by SAMG Entertainment

Global IP content company SAMG Entertainment is presenting a variety of seasonal events at "Tinyping World in Pangyo" and "Royal Boutique" during the Chuseok holiday. By strengthening experiential content featuring its popular characters, the company aims to further expand its intellectual property business offline, beyond animation and merchandising.

SAMG Entertainment announced on September 14 that throughout the month of September, "Tinyping World in Pangyo" will offer a range of programs, including a photo zone stamp tour, sing-along sessions, character quizzes, dance time, and custom goods making.

Until September 30, visitors can collect stamps at photo zones throughout the venue and receive commemorative gifts. A custom goods program is also available, where guests can choose their favorite Tinyping design to create their own pin badges and mirrors.

There will also be a dress code event inspired by "Challangping," a character from the movie "Hachuping of Love: The Legend of the Whale Jewel." Guests who visit wearing Challangping-related props such as a headband, bag, or outfit can receive a 20% discount on standard admission tickets.

During the Chuseok holiday, the company will focus on programs where visitors can meet the characters in person. On the first day of Chuseok, September 24, a special parade featuring popular characters such as Tinyping and Wish Cat will be held three times on the main plaza—at 11:00 a.m., 1:30 p.m., and 4:00 p.m.—allowing attendees to dance and take photos with the characters.

From September 25 to 27, a first-come, first-served Tinyping guerrilla photo time will take place at 1:00 p.m. in "Tinyping Croissant." Earlier on September 19–20, the main plaza will also host Tinyping sing-along sessions, character quizzes, and dance time events.

At "Royal Boutique" in Yongsan, Seoul, special Chuseok seasonal events are also prepared. From September 24 to 27, visitors will receive a special Chuseok commemorative photo frame, and guests who complete the photo time mission will be given a snack package.

SAMG Entertainment is expanding its business beyond animation and character merchandise, offering offline spaces where fans can directly experience its IP. "Tinyping World in Pangyo" is an indoor theme park based on "Catch! Tinyping," where guests can enjoy character performances, games, and crafts. Royal Boutique utilizes the world of "Catch! Tinyping" as a makeover space where children can transform into their favorite characters or fairy tale heroes.

A SAMG Entertainment representative stated, "To ensure that our IP is loved for a long time, it is important not only to create good content but also to expand the range of experiences where fans can meet the characters. Going forward, we will continue to organically connect our animation, products, digital content, and offline spaces to deliver experiences tailored to each IP's uniqueness and fan base."

This content was produced with the assistance of AI translation services.