Chairman Choi Pyunggyu of SNT: "Opportunity Emerges Amid Crisis ... Let Us Build a Robust SNT with Perseverance Like Sujeokcheonseok"

Choi Pyunggyu, Chairman of SNT Group.
Photo by SNT Group

"With the perseverance and diligence of sujeokcheonseok (the persistence of water droplets that wear through stone), let us create a robustly engineered SNT."

Choi Pyunggyu, Chairman of SNT Group, emphasized this to executives and employees on the occasion of the 47th anniversary of the company's founding.

On September 11, Chairman Choi began his commemorative address by saying, "I extend my gratitude to all executives and employees who have walked forward without wavering, even amid a perfect storm—comprising the wars in Ukraine and the Middle East, the great transition to artificial intelligence (AX), global supply chain restructuring, and severe global climate anomalies."

He continued, "After a period of sleepless tropical nights due to record-breaking heat waves, we are finally beginning to feel cool breezes in the mornings and evenings. Just as the cycle of nature tells us that times of hardship and struggle eventually bear fruit, the global economy is now experiencing turmoil and difficulty amid the Great Reset. But this, too, shall pass."

Chairman Choi stated, "The greatest opportunities in history have always emerged from times of the worst crises. After this perfect storm, there will be a golden, once-in-a-lifetime opportunity to leap forward as a first mover, but only those who are prepared in advance will be able to seize its rewards."

He stressed, "In our three core business sectors—automotive parts, energy and power plants, and the defense industry—we must further advance our research and development (R&D) and technology marketing by integrating precision machinery and precision electronic control technologies, so that we may grow into a global first mover in the future."

He also urged, "Let us always embrace change and challenge, take immediate action, and run diligently with humility and consideration. Based on the perseverance and diligence symbolized by sujeokcheonseok—the persistence of water droplets that bore through even massive rocks—let us continue to build a robustly engineered SNT."

He added, "I wish all executives, employees, and their families working tirelessly at overseas sites good health and happiness."

This content was produced with the assistance of AI translation services.