Seoul City Introduces Dedicated ARS for 120 Companion Call Taxi
Increase in Everyday Inquiries, Including Hospital Transportation
"Delivering Tangible Socially Inclusive Mobility in Daily Life"

On September 11, the Seoul 120 Dasan Call Foundation announced that it will introduce a dedicated ARS option number 6 to make it easier and more convenient to hail a taxi via the 120 call service. By dialing 02-120 and pressing 6 without needing to speak to an operator, callers will be directly connected to the dedicated call center.


The '120 Companion Call Taxi' is a service that allows users to request a nearby taxi by phone simply by providing their departure and destination, without requiring a smartphone app or membership registration. This service was launched by the city of Seoul in July last year to improve mobility for seniors who are not accustomed to smartphones and other digitally vulnerable groups.

Citizens hailing taxis near Gangnam Station in Seoul. The Asia Business Daily

Citizens hailing taxis near Gangnam Station in Seoul. The Asia Business Daily

View original image

The foundation has improved the previous process, which required connecting through an operator, so that now callers to 02-120 can follow the voice instructions and press 6 to be connected directly to the dedicated call center. By establishing a dedicated connection path and simplifying the procedure via the familiar 120 representative number, the foundation expects to enhance both service accessibility and user convenience.


According to the foundation, most inquiries related to the 120 call taxi service involve the procedures for calling and dispatching taxis. There have also been many questions regarding eligible users, fares, operating hours, and the service area.


The foundation plans to update its counseling materials and frequently asked questions based on recurring inquiries related to eligible users, operating hours, service area, and dispatch confirmation during customer counseling. In addition, to ensure stable operation of the dedicated ARS system and improve user convenience, the foundation will analyze feedback such as dispatch delays received during customer counseling, share it with the Seoul Metropolitan Government, and incorporate it into service improvements.



Song Jubum, President of the 120 Dasan Call Foundation, said, "Taxi use should not be difficult simply because someone is unfamiliar with taxi-hailing apps. With just one call to the familiar 120 number, anyone can easily and conveniently use the 120 call taxi service. We will continue to carefully listen to feedback from the counseling field and put the concept of socially inclusive mobility into practice for all citizens."


This content was produced with the assistance of AI translation services.

© The Asia Business Daily. All rights reserved. Unauthorized AI training and use prohibited.

Today’s Briefing