Minix Launches Mini Dryer Trade-In Promotion...Other Brands Also Eligible
Trade-In Promotion Limited to 500 Units Until September 30
'The Airdry' Available at a 200,000 Won Discount
Minix, the home appliance brand of At Home, announced on September 9 that it will be running a trade-in promotion for its mini dryer.
In addition to the existing Minix Mini Dryer, any customer who owns a mini dryer with a capacity of 10 kg or less—regardless of brand—is eligible to participate. The promotion is limited to 500 units and will be available for three weeks through the official Minix online mall until September 30.
Minix launched its mini dryer in 2021, achieving cumulative sales of 170,000 units. This trade-in event was planned both to express gratitude for customer support and to introduce a new laundry care experience through its latest product.
No product returns are required; customers can simply provide proof of ownership to receive a discount. By submitting evidence such as a photo of the owned product and its serial number, customers will receive a dedicated coupon within a week. When applying the coupon, the new product, 'The Airdry,' can be purchased at a 200,000 won discount from its regular price.
'The Airdry,' launched in April, offers a drying capacity of up to 5 kg (standard 4 kg), which is a 43% increase over previous models. It features smart humidity sensing technology that automatically adjusts drying time by detecting fabric moisture in real time, as well as a wrinkle prevention function. The product also supports a customization feature that allows users to set the drying time in 10-minute increments.
Five different drying modes are available to suit various lifestyles. In particular, the 'Air Care' mode enables easy removal of dust and moisture from not only wrinkled clothes but also items that are difficult to wash, such as shoes, hats, stuffed toys, pillows, and garments.
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A representative from the Minix brand stated, "This trade-in program was arranged to offer loyal customers the opportunity to purchase the new product at a reasonable price, supporting Minix's growth as a leading brand in the mini dryer market. With 'The Airdry,' which features advanced humidity sensing technology and expanded capacity, we hope customers will conveniently care for everything from sportswear and pet supplies to delicate garments that require special attention."
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