Guro District to Create Baseball-Themed Alley Commercial District Linked to Gocheok Sky Dome

Selected for the Ministry of SMEs and Startups Project,

To Be Implemented by Year-End

On September 9, the Guro District Office of Seoul (headed by Jang Inhong) announced that it will develop "Ground Gocheok," an alley commercial district near Gocheok Sky Dome, into a baseball-themed specialized commercial area.

Jang Inhong, Mayor of Guro District (center front), and officials are taking a commemorative photo at the Ground Gocheok Promising Alley Commercial Area Project Kickoff Meeting held on the 8th. Provided by Guro District Office.

The district office explained that the Ground Gocheok Merchants’ Association was selected for the ‘2026 Regional Commercial District Development Project (Promising Alley Commercial District)’ by the Ministry of SMEs and Startups, and will pursue the development of specialized commercial products, the creation of a baseball-themed street, and festivals and marketing activities by the end of this year. The total project budget is 377.2 million won, of which 226.32 million won comes from the national government and 150.88 million won from the district office.

Ground Gocheok is an alley-type shopping district designated in November 2023, formed along Gyeongin-ro 47-gil, Jungang-ro 6-gil, and Jungang-ro 8-gil. There are a total of 214 stores, including 202 currently operating shops, and it is adjacent to Gocheok Sky Dome, Dongyang Mirae University, and Gocheok I-Park.

The district office will utilize the unique characteristics linked to Gocheok Sky Dome by developing a joint brand as well as baseball-themed food and goods, and by operating baseball experience programs and alley festivals. It also plans to create a baseball-themed street using photo zones and information facilities, and will introduce a “Baseball Alley Tour” program that combines a gourmet map and a visit authentication initiative.

On September 8, the district office held a kick-off briefing at the Ground Gocheok Promising Alley Commercial District Office inside Dongyang Mirae University, with about 50 merchants and project officials in attendance, sharing detailed business plans and implementation schedules. Through this project, the district aims to draw visitors from Gocheok Sky Dome into the surrounding alley commercial district.

Jang Inhong, head of the Guro District Office, stated, “The key to this project is leveraging the regional resources of Gocheok Sky Dome to enhance the competitiveness of the alley commercial district. Together with merchants, we will utilize the unique characteristics of Ground Gocheok to create a commercial district that people will want to visit repeatedly.”

This content was produced with the assistance of AI translation services.