PalSaek Miin Successfully Wraps Up 'ASD Market Week 2026'... "Confirms Global Market Entry Potential"

K-clean beauty skincare brand PalSaek Miin (EIGHT ME IN) participated in 'ASD Market Week 2026' held in Las Vegas, USA, confirming the potential for entry into the North American and broader global market.

ASD Market Week is a leading B2B consumer goods distribution and sourcing exhibition held in Las Vegas. This year's event was held at the Las Vegas Convention Center from August 25 to 27, 2026. During the exhibition period, a wide range of global buyers—including retail sellers, wholesale distributors, e-commerce sellers, and marketplace vendors—visited the venue.

At this exhibition, PalSaek Miin introduced its brand, focusing on its K-clean beauty and skincare lineup. In particular, the company showcased its flagship product, the ‘Eight Glow 5D Hyaluronic Acid Moisture Serum,’ which claimed first place in the essence, ampoule, and serum category at the 2026 first half Hwahae Vegan Award just four months after the brand’s launch. The daily moisture serum concept was a key message for global buyers.

Also featured was the 'Eight Glow Cica Soothing Serum,' a calming care product for skin easily sensitized by external environmental factors. Based on cica extracts and plant-based Aloe PDRN, this serum provides a comfortable application and deep hydration.

Provided by Palsekmiin (EIGHT ME IN)

At the PalSaek Miin booth, buyers from regions including North America, South America, and Dubai engaged in consultations regarding product texture, ingredient stories, wholesale terms, minimum order quantities (MOQ), sample supply, and local distribution feasibility. Notably, some buyers expressed immediate intent to sign contracts on-site, and the prepared samples were completely depleted as many buyers requested samples for product testing.

At this event, PalSaek Miin introduced a total of six skincare products: the 5D Hyaluronic Acid Moisture Serum, Cica Soothing Serum, Rice Radiance Serum, Vital Boost Serum, Moisture Cleansing Foam, and Moisture Cream. The product range is designed for customizable selection according to skin condition—hydration, soothing, radiance, and vitality—with a daily skincare routine centered on serums, drawing strong interest from both online sellers and offline retail buyers.

PalSaek Miin's products, which promote native skin health while reducing complicated routine steps, are believed to have met the high expectations of discerning local consumers.

Provided by PalSaek Mi-In (EIGHT ME IN)

PalSaek Miin plans to leverage this exhibition as a stepping stone to expand its global distribution network—including North America—rather than just as a venue for product presentations. Building on the buyer leads secured on-site, the company will sequentially send samples, negotiate wholesale terms, consider entering marketplaces, and discuss local distribution partnerships. In addition, PalSaek Miin will prepare English-language product and ingredient information needed during overseas client evaluations, and construct a system for providing export-ready documents upon buyer request.

A representative from PalSaek Miin stated, "We were able to confirm global buyers’ interest in PalSaek Miin’s hydration and soothing serum lineup, as well as the K-clean beauty concept, at ASD Market Week 2026. In particular, there was continued interest not only from North America but also from buyers in South America and the Middle East, and we plan to move forward with follow-up distribution discussions with select buyers."

The representative continued, "As PalSaek Miin has recognized product competitiveness in domestic beauty platforms within a short period, we plan to accelerate the expansion of our global distribution channels—centered on the U.S. market—following this event."

PalSaek Miin is led by CEO Yu Jae-ung, who also serves as president of the Korea Management Association, and is actively expanding its overseas presence based on a robust K-beauty content and distribution network.

This content was produced with the assistance of AI translation services.