Jinju City Implements Comprehensive Measures for Agricultural Distribution and Farm Safety Ahead of Chuseok

Online Discounts and Direct-Trade Markets in Seoul

Origin Labeling and Livestock Hygiene Inspections

On-Site Guidance for Fruit and Greenhouse Vegetables During Harvest

Mobile Repair Services for Agricultural Machinery in 200 Villages

Jinju City in South Gyeongsang Province is implementing a comprehensive plan for the agricultural and livestock sector ahead of Chuseok. This plan includes expanding market channels for local agricultural specialty products, managing the distribution order of agricultural and livestock products, and ensuring farm safety during the harvest season.

The city announced that the measures cover various areas, such as increasing market channels for local specialties, guiding and inspecting the labeling of agricultural product origins, checking on livestock product hygiene and traceability systems, managing the growth of fruit trees and greenhouse vegetables, providing mobile repair services and safety education for agricultural machinery, and more.

[Photo provided by Jinju City] A promotional poster for an online special discount event held by Jinju City to expand sales channels for local agricultural and specialty products ahead of Chuseok.

First, to promote sales of local agricultural specialty products, online discount events and direct-trade markets in the greater Seoul area will be organized.

From September 1 to 21, both the "Jinju Dream Mall" and the "Jinju Market Store" are offering a 20% discount coupon applicable to all items. Additionally, Jinju Dream Mall provides an extra 5% cashback on select items.

Offline, from September 15 to 17, Jinju City will participate in the "2026 Chuseok Mutual Market" event held around Seoul Plaza, selling items such as bokbunja balsamic vinegar, regional specialty liquors, jocheong syrup, and various teas.

At the "Seocho Direct-Trade Grand Market," taking place at Seocho District Office Plaza from September 17 to 18, Jinju will showcase and sell local agricultural and livestock products and processed foods such as honey, grapes, soybean milk, garaetteok (rice cake), lotus leaf rice, dried vegetables, and Korean beef.

Inspections for proper origin labeling on agricultural and livestock products will also be conducted ahead of Chuseok.

From September 10 to 23, the city will check whether origin labels are correctly displayed at establishments handling agricultural and livestock goods, including large supermarkets, butcher shops, traditional markets, wholesalers, and general or rest area restaurants.

The inspection covers 659 agricultural product items and 29 menu items at restaurants that require origin labeling. The city also plans to provide origin label boards and guidance on related regulations at traditional markets and street vendors.

Hygiene and traceability inspections at businesses handling livestock products will also take place.

The city will conduct hygiene inspections of 678 businesses dealing with livestock products until September 18, and joint inspections related to the livestock traceability system will continue until September 23.

Checks will target packaged meat producers and livestock product sections in large supermarkets. Businesses with a history of violating traceability regulations or those requiring inspection during online sales processes will be jointly checked with the National Agricultural Products Quality Management Service. Any violations detected will result in administrative action according to relevant rules.

Technical field support will be provided for crops ahead of the harvest season.

The Jinju City Agricultural Technology Center is providing guidance to farms on preventing sunburn damage to pears, controlling sweet persimmon anthracnose and pests, and managing the planting and early growth of greenhouse vegetables, considering weather conditions such as high temperatures and heavy rainfall.

Mobile repair services and safety education sessions are also being conducted to prevent agricultural machinery accidents. This year, inspections, maintenance services, and safety education are being provided to 200 villages in 20 towns and townships, with special guidance and safety checks offered for string trimmers, which see increased use before Chuseok.

An official from the Jinju City Agricultural Technology Center said, "Ahead of Chuseok, we will work to expand market channels for agricultural specialties, monitor the distribution of agricultural and livestock products, and simultaneously provide management support for crops during harvest and safety education for agricultural equipment."

The comprehensive Chuseok measures for agriculture and livestock focus not only on expanding sales channels but also prioritize on-site management of origin labeling, livestock hygiene, and farm safety. In particular, it is essential to conduct practical inspections and enforce post-measures to prevent illegal distribution during the holiday and to ensure that both farmers and consumers can see tangible results.

This content was produced with the assistance of AI translation services.