Woori Bank and Korea Inclusive Finance Agency to Establish 'Store of Warmth'

Plaque Ceremony for "Recognition Store" Held on the 7th
Support for Online Marketing and Promotional Expenses

Woori Bank and the Korea Inclusive Finance Agency are joining forces to establish the "Store of Warmth."

Kim Sung-ryeong, Chairperson of the Good Influence Store (from left), Jung Jin-wan, President of Woori Bank, Hong Sung-woon, CEO of Yeonhwa Table, Kim Eun-kyung, President of the Korea Inclusive Finance Agency, and Sung Si-cheon, Head of Management Planning Group at Woori Bank, are taking a commemorative photo at the certification plaque ceremony held on the 7th at Yeonhwa Table in Mapo-gu, Seoul. Woori Bank

According to the financial industry on September 8, Woori Bank held a plaque ceremony for the "Recognition Store" (Injeonggage) at Yeonhwa Table in Mapo-gu, Seoul, the previous day, together with the Korea Inclusive Finance Agency and the Good Influence Store Association.

The Recognition Store is an inclusive finance initiative by Woori Bank and the Korea Inclusive Finance Agency, designed to identify and support small business owners with the willingness and potential for growth, helping them to operate stably and expand. The name carries a dual meaning: to grow into a store recognized by customers and to create a shop that fosters warm, humane relationships between people.

This time, 18 small business owners were selected as Recognition Stores among the users of the Woori Smile Microfinance Foundation and members of the Good Influence Store who have shown a strong commitment to contributing to their local communities. Selected Recognition Stores receive an official certification plaque and a sticker to attach to their shop, as well as support for online marketing expenses and promotional activities through social media and the press.

The first plaque ceremony was attended by Jung Jinwan, President of Woori Bank, Kim Eunkyung, President of the Korea Inclusive Finance Agency, and Kim Sungryung, Chair of the Good Influence Store. They held a luncheon meeting with the CEO of Yeonhwa Table, sharing opinions on the challenges faced by small business owners and the types of support needed in practice.

President Jung stated, "By providing practical support to small business owners, we will help foster their independence and growth, thereby creating a virtuous cycle of inclusive finance that revitalizes the local economy. We will continue to carry out various initiatives to support small business owners and fulfill our social responsibility as a financial institution."

This content was produced with the assistance of AI translation services.