A Fresh Start for the KB Financial Golden Life Championship, A Golf Festival for All

Carrying On Two Decades of Championship Tradition
Senior Total Care Solution Booth by Eight Affiliates
Kids Water Zone, Junior Coaching, and Support for Young Adults Preparing for Independence

The KB Financial Golden Life Championship, a major tournament on the KLPGA Tour, is embarking on a new beginning.

This year, the tournament will be held over four days from September 10 to 13 at Blackstone Golf Club in Icheon, Gyeonggi Province. The total prize money is KRW 1.5 billion, with KRW 270 million awarded to the winner.

Since its inception in 2006, the tournament has been one of the leading major events on the KLPGA Tour. Until last year, it was called the KB Financial Star Championship, but starting this year, it will be renamed the KB Financial Golden Life Championship. Along with the new name, KB Financial will host a golf festival that both players, spectators, and families can enjoy together. The event also aims to foster mutual growth for future generations and the local community.

The KLPGA Tour major tournament, the KB Financial Golden Life Championship, embarks on a new start as a golf festival this year. Photo by KB Financial

KB Financial will celebrate the event’s 20-year tradition while marking a new start with the introduction of a brand-new champion’s trophy. This new trophy was crafted by artist Song Inwook, who won the KB Star Prize at the 2026 Hwarang Art Fair Special Exhibition for Emerging Artists. The trophy, made of wood, features elegant and flowing curves.

At the Gallery Plaza, eight major KB Financial Group affiliates—including KB Kookmin Bank, KB Securities, KB Insurance, KB Kookmin Card, and KB Life Insurance—will operate a Senior Total Care Solution booth. This space allows guests to experience integrated financial and life care services tailored to every stage of retirement, from preparation to post-retirement life, all in one place. There will also be dedicated areas for families visiting with children. At the Kids Water Zone, a variety of children’s programs will be offered, including drone experiences, bubble activities, and water gun play.

During the tournament’s official practice day, KB Financial’s roster of professional golfers—including Chun Ingee, Bang Shinsil, An Songyi, and Park Yeji—will provide hands-on mentoring to promising local junior golfers. Through mentoring sessions on the driving range and practice rounds on the course, these professionals will impart their real-world experience and expertise.

A charity program will also take place. For each tee shot that lands within the KB Star Banking Zone on the 5th hole, KRW 2 million will be accumulated, with the goal of providing up to KRW 100 million in self-sufficiency support funds for young adults preparing to live independently. At the KB Golden Life Zone on the 17th hole, every ball that finishes in the zone earns 20 kg of Icheon rice, for a total of up to 3,000 kg, which will be donated to multicultural families.

This content was produced with the assistance of AI translation services.