RideFlux Partners with Tata Daewoo to Develop Level 2+ Autonomous Driving Technology, Targeting the Global Commercial Vehicle Market

From the left, Yoon-gyu Lee, Head of Tata Daewoo Research Institute; Anil Sinha, Vice President of Tata Daewoo; Taesung Kim, President of Tata Daewoo; Junghui Park, CEO of Rideflux; Hyuk Kang, CFO of Rideflux; and Jongcheol Lim, Head of Strategy at Rideflux, are posing for a commemorative photo after signing the MOU. Provided by Rideflux

RideFlux, an autonomous driving artificial intelligence software technology company, is partnering with commercial vehicle manufacturer Tata Daewoo Mobility to begin mass production of a Level 2+ advanced driver assistance system. Beyond government demonstration projects, the company plans to expand its business into the business-to-business (B2B) market by supplying autonomous driving software to OEMs, while leveraging Tata Motors' global network to secure a foothold for international expansion.

On September 7, RideFlux announced that it has signed a memorandum of understanding (MOU) with Tata Daewoo Mobility for “cooperation on commercial vehicle Level 2+ advanced driver assistance systems and the development of Level 4 autonomous driving technology.”

The two companies aim to mass-produce Level 2+ advanced driver assistance systems by integrating RideFlux’s highway driving-related core software—comprising five key functions—into Tata Daewoo Mobility’s large trucks, Maxen and Gussen.

In the course of this collaboration, Tata Daewoo Mobility will provide the vehicle platform and the vehicle control interface. RideFlux will take responsibility for the preliminary development of a Driver Control Assistance System (DCAS) software that complies with the international United Nations (UN) R171 standard.

The Level 2+ system goes beyond basic lane keeping, integrating technologies that respond to various driving scenarios such as lane changes, branching and merging, overtaking, and toll gate passage, while comprehensively controlling the vehicle’s longitudinal and lateral movements.

After mass production, RideFlux plans to utilize the accumulated driving data from vehicles actually sold to further advance its autonomous driving technologies. Data obtained from production vehicles will be used both to continuously improve the performance of the Level 2+ system and to validate the company’s Level 4 autonomous driving technology, establishing a virtuous cycle for technological advancement.

The plan for commercialization of Level 4 technology, aiming for fully unmanned autonomous driving, is being pursued in parallel. Based on the record of launching Korea’s first paid autonomous trucking cargo transportation service with Hanjin this past July, RideFlux has proposed a roadmap to retrofit robotic trucks and subsequently mass-produce fully unmanned Level 4 trucks.

This collaboration is also expected to serve as a foundation for global business expansion. Tata Motors, the parent company of Tata Daewoo Mobility, is the leading commercial vehicle manufacturer in India. RideFlux intends to jointly lay the groundwork for entering the global commercial vehicle market by integrating with Tata Motors’ software-defined vehicle (SDV) architecture.

Changes are also anticipated for RideFlux’s business model. Until now, RideFlux has focused primarily on government demonstration projects to verify the commercial viability of autonomous driving technologies. Having launched paid autonomous trucking cargo operations with Hanjin in July, the company is now pursuing implementation in mass-produced vehicles in partnership with an OEM, thereby expanding its revenue streams into the private B2B market.

Notably, the application of autonomous driving software in mass-produced vehicles sold by an automaker marks a transition from technology demonstration to commercialization, which the company expects will serve as a decisive milestone. With RideFlux having recently begun procedures for listing on the KOSDAQ, this collaboration is anticipated to have a positive impact on both business performance and corporate value.

Tata Daewoo Mobility President Taesung Kim stated, “Autonomous driving is core technology to enhance driver safety and convenience, as well as a solution to labor shortages and transport efficiency issues faced by the logistics industry. With this agreement, the scope of cooperation between our two companies will be expanded from demonstrations to application in mass-produced vehicles and commercialization discussions. We aim to deliver tangible results in logistics operations and create new business opportunities in the commercial vehicle market.”

Junhee Park, CEO of RideFlux, emphasized, “This agreement is a milestone for RideFlux to expand beyond government-led demonstration business models and enter the private B2B market with mass production of vehicles. Together with Tata Daewoo Mobility—and ultimately Tata Motors—we plan to simultaneously realize mass deployment of Level 2+ systems and commercialization of Level 4 technology in the global commercial vehicle market.”

Through this partnership, RideFlux has established a foundation for business expansion by applying Level 2+ technology in Tata Daewoo Mobility’s mass-produced vehicles, securing actual driving data, and leveraging these results for the development of Level 4 technology and entry into the global commercial vehicle market.

This content was produced with the assistance of AI translation services.