"Listening to Customer Voices"... Hanwha General Insurance CEO Na Chaebum Experiences Call Center Customer Consultations

Hanwha General Insurance announced on the 1st that CEO Na Chaebum visited the Cheongju Customer Consultation Center, the company’s largest call center, on the 25th of last month to listen to feedback directly from the field.

Na Chaebum, CEO of Hanwha General Insurance (right), visited the Cheongju Customer Consultation Center in Cheongju, Chungcheongbuk-do, on the 25th of last month and spent time listening to consultation calls. Hanwha General Insurance

CEO Na participated in customer consultations at the call center firsthand, reinforcing his commitment to customer-centric management. He sat in on-site to listen closely to both customer inquiries and any inconveniences experienced. He emphasized that the consultation center should not remain a simple response center, but instead expand its roles to specialized consultation, including customer retention management and more.

CEO Na expressed his gratitude for the hard work of the more than 110 consultants by presenting them with gifts. He encouraged the team, stating, "You, who are closest to hearing the voices of our customers, are our company’s greatest asset and source of pride," and added, "Let us continue to listen to feedback from the field and create warm and differentiated services that customers can truly feel."

Following this visit, Hanwha General Insurance plans to expand the 'Consultation Call Listening Program', which offers direct customer feedback, to include team leaders and other organizational managers, and to establish customer consultation experiences as a regular program. The company intends to strengthen 'field-oriented activities' that reflect customer feedback in service enhancements, as part of its commitment to consumer protection-focused management.

A Hanwha General Insurance representative stated, "Customer-centric management begins with listening to customer voices," and added, "We will foster a culture where every executive and employee thinks and acts from the customer’s perspective, and continue to drive service innovation that customers can truly experience."

This content was produced with the assistance of AI translation services.