Carlyle Appoints Former Lotte Rental CEO Jinhwan Choi as Senior Advisor

Also Appointed as Group CEO of Recently Acquired CHUNGHO Group

Global investment firm Carlyle has appointed Jinhwan Choi, former CEO of Lotte Rental and newly appointed Group CEO of CHUNGHO Group, as Senior Advisor to its Asia Advisory Team.

On September 1, Carlyle announced this appointment. Senior Advisor Choi will work closely with the core management and investment advisory teams of Carlyle Asia, providing strategic advice on investment opportunities in Korea and the Asia-Pacific region, as well as ways to enhance portfolio company value. In addition, leveraging his expertise and extensive management experience in various industries, he will join Carlyle's global network of Senior Advisors, supporting the firm’s global investment teams and leadership.

Senior Advisor Choi began his career in strategy consulting at A.T. Kearney and Bain & Company. He subsequently built a track record as a professional manager, serving as CEO of SK Broadband, Lotte Rental, ADT Caps, and Hyundai Life Insurance. Most recently, he also assumed the role of CEO of Crystal Holdings Korea—the holding company of CHUNGHO Group, which Carlyle completed its acquisition of last month—while becoming Group CEO of CHUNGHO Group. CHUNGHO Group comprises major domestic environmental home appliance rental platforms such as CHUNGHO NICE and affiliates Microfilter, MCM, and NICE Engineering.

Greg Zeluck, Partner and Co-Head of Carlyle Asia Partners, stated, "During our investment in ADT Caps, I had the opportunity to closely collaborate with Senior Advisor Choi and witnessed first-hand his deep market understanding, systematic execution capability, and results-driven leadership. Going forward, we intend to actively leverage his experience as we seek to further strengthen our presence and expand investments in Korea."

Senior Advisor Jinhwan Choi commented, "By drawing on my accumulated experience across various industries and extensive industry network, I aim to contribute to further strengthening Carlyle’s momentum of growth in the Korean market."

Jinhwan Choi, Senior Advisor of Carlyle Asia Advisory Team. Provided by Carlyle.

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