Hyundai Motor and NVIDIA Gather Together... Woo Jaejun to Host Physical AI Forum on September 3

Seminar Room 1, National Assembly Members' Office Building on September 3

Exploring AI Transformation and Competitiveness Strategies for Manufacturing

NVIDIA to Present AI Strategies for Korean Manufacturing at the National Assembly

Representatives from global companies specializing in physical artificial intelligence (AI), including Hyundai Motor Company and NVIDIA, will gather at the National Assembly to discuss ways to strengthen the competitiveness of the domestic manufacturing industry through AI.

Assemblyman Woo Jaejun of the People Power Party announced on August 31 that he will be hosting a forum titled "The Era of Physical AI: Opportunities and Challenges for Korea as a Manufacturing Powerhouse" on September 3 at 1:30 p.m. in Seminar Room 1 of the National Assembly Members’ Office Building in Yeouido, Seoul.

This forum is organized by Assemblyman Woo, who is a member of the Trade, Industry, Energy, SMEs and Startups Committee during the second half of the 22nd National Assembly, and is supported by the Ministry of Trade, Industry and Energy and the Ministry of SMEs and Startups.

Of particular note, global AI computing leader NVIDIA will participate in the National Assembly forum to discuss the direction for the development of Korea’s physical AI manufacturing industry and related policy tasks, drawing significant attention.

Physical AI refers to technologies in which artificial intelligence is applied to physical devices—such as robots, automobiles, and factory equipment—so that they can perceive, make decisions, and act in the real world. As global companies ramp up investments in humanoids, autonomous driving, and AI-powered factories, physical AI is emerging as a core technology that will determine the future competitiveness of manufacturing.

At the forum, Professor Jang Youngjae from the Department of Industrial and Systems Engineering at KAIST will serve as moderator and deliver the first keynote speech on "Manufacturing Physical AI and the Path Forward for Korea." Afterwards, Asia Business Daily reporter Woo Sooyeon will examine the potential and industry/institutional challenges of physical AI with a case study on Hyundai Motor Company.

The panel will feature Ho Duk Song, Head of Robot Business Planning at Hyundai Motor Company (Executive Director); Wan Seok Seo, Executive Director at NVIDIA Korea; Min Sang Yoo, Chief Strategy Officer at Autonomous a2z; and Daewon Park, Head of Robotics Lab at SL. Additionally, Lee Dongchul, Director of Artificial Intelligence, Machinery and Robotics Division at the Ministry of Trade, Industry and Energy, and Kim Minsu, Director of Manufacturing Innovation Division at the Ministry of SMEs and Startups, will attend to discuss government strategies for industry promotion and policy support.

Assemblyman Woo stated, "Through this forum, we will explore industrial strategies for the domestic manufacturing sector to secure a competitive edge in the era of physical AI, and discuss policy initiatives that must be pursued jointly by businesses and the government."

This content was produced with the assistance of AI translation services.