September Sees 22,704 Units Set for Pre-sale as Home Prices Rise and Interest Rate Burden Grows

13,537 Units to Be Supplied in the Seoul Metropolitan Area
Majority of Pre-Sales Concentrated in Gyeonggi and Incheon

Amid rising real estate prices in the Seoul metropolitan area and tightened mortgage regulations, analysts predict that demand in the September pre-sale housing market will further concentrate on apartment complexes whose sale prices are competitive compared to current market prices.

Apartment complex and houses in Songpa-gu, Seoul. Photo by Gang Jin-hyung

On August 31, Zigbang announced that 22,704 apartment units across 26 complexes are scheduled for pre-sale nationwide next month. This represents an increase of 3,045 units compared to the same month last year. Of these, 18,643 units will be available for general sale, a 43% year-over-year increase.

In August, out of the planned 28,015 units for pre-sale, only 19,140 units, or 68%, were actually offered. For general sales, 14,571 units were supplied out of a planned 18,861 units, representing 77%. Out of the 33 complexes that were scheduled, 26 proceeded with their pre-sales. The discrepancy between planned and actual supply appears to be due to adjustments in pre-sale schedules for some complexes, which were influenced by market conditions and business environments.

For September, pre-sale supply will be concentrated in the Seoul metropolitan area. Of the 22,704 units nationwide, 13,537 units—or about 60% of the total—will be supplied in the metropolitan area. By region, Gyeonggi-do leads with 9,544 units across 12 complexes (8,449 units for general sale), followed by Incheon with 3,908 units in 3 complexes (2,202 units for general sale), and Seoul with 85 units in a single complex (29 units for general sale). In non-metropolitan regions, 9,167 units will be supplied across six regions, including Gwangju in Jeollanam-do and South Chungcheong Province.

In Seoul, Mok-dong's 'Brownstone Mok-dong' in Yangcheon-gu will offer 85 units for pre-sale, with 29 of them designated for general sale.

Major upcoming projects in Gyeonggi Province include: ▲ 'Gwangju Gwangju Station Lotte Castel Signature 2nd Complex' in Ssangryeong-dong, Gwangju with 1,249 units ▲ 'The Sharp Bundang Heist' in Jeongja-dong, Bundang-gu, Seongnam with 1,149 units ▲ 'Hanwha Fore Na Jije Station' in Segyo-dong, Pyeongtaek with 1,098 units ▲ 'Hillstate Godeok Eliste A12BL' in Godeok-dong, Pyeongtaek with 942 units ▲ 'Hyangnam Station Grove Switchen' in Hyangnam-eup, Hwaseong City with 933 units ▲ 'Acmere Dongtan (M1-1-2 Block)' in Bansong-dong, Dongtan-gu, Hwaseong City with 812 units, and others.

In Incheon, three complexes totaling 3,908 units are scheduled for supply, including: ▲ 'Ssanggyok Station Xi Hillstate & Haneulchae' in Sango-dong, Bupyeong-gu with 2,706 units ▲ 'Geomdan Centreville Grand Fore' in Oryu-dong, Geomdan-gu with 878 units.

In the provinces, pre-sales will take place in ten complexes across six regions: ▲ 3,216 units in Gwangju ▲ 3,152 units in South Chungcheong Province ▲ 1,183 units in Busan ▲ 700 units in Ulsan ▲ 602 units in North Jeolla Province ▲ 314 units in Daegu. In Gwangju, 'Champions City Phase 1' in Im-dong, Buk-gu will supply 3,216 units. In South Chungcheong Province, 'Dujeong Station Prugio Grand Peak' in Seongjeong-dong, Seobuk-gu, Cheonan City will offer 1,438 units, while 'Cheonan iPark City 4th Complex' in Budae-dong will have 818 units available for pre-sale.

A Zigbang representative stated, "Recently, the housing market, especially in the metropolitan area, has seen continued increases in sales prices, while rising interest rates and stricter mortgage regulations have increased the financial burden on homebuyers." The official added, "As housing prices continue to climb and financing costs rise, buyers are expected to scrutinize sale prices and funding conditions even more carefully in the pre-sale market."

The official further noted, "These market dynamics will continue to play a major role in the September pre-sale market as well. Since supply areas are more widely distributed in September, buyers' decisions will likely vary depending on trends in each region’s housing market, how sale prices compare to surrounding properties, and the ease of securing funds.” He added, “Due to Chuseok and other holidays in September, it is also possible that the pre-sale schedule for certain complexes may be adjusted."

This content was produced with the assistance of AI translation services.