Kia Launches Sportage, Sorento, and Carnival "Black Editions" Simultaneously
Dark Metal and Glossy Black Accents for the Exterior
Collaborative Marketing Campaign with "Hats2Hats"
Kia launched the Black Edition versions of the Sportage, Sorento, and Carnival on August 27. These editions, with their distinctive premium feel and presence of the black color, are aimed at strengthening the competitiveness of Kia’s RV lineup.
Inside, the Black Editions offer an upscale ambiance created through dedicated design elements such as black-colored headrest emblems and black suede headlining. In addition, a custom display theme is provided free of charge through the Kia Connect Store.
Additionally, Kia introduced the model year-change lineup—the "The 2027 Sportage," "The 2027 Sorento," and "The 2027 Carnival"—at the same time.
The Sportage now comes standard across all trims with a 12.3-inch navigation system, Highway Driving Assist, and navigation-based Smart Cruise Control (for safe sections and curves on highways and motorways), greatly improving driving convenience. The Noblesse trim further includes standard features such as Rear Cross-Traffic Collision-Avoidance Assist, electronic child lock, passenger power seat with lumbar support and walk-in device, Safe Exit Assist, and Blind-Spot Collision-Avoidance Assist.
The Sorento adds a 100W Type-C USB port to the first-row console and the sides of the seatbacks. In the hybrid variant, the Signature and X-Line trims now come standard with 19-inch wheels, enhancing overall value.
For the Carnival, LED rear combination lamps are now standard across all trims, and 100W Type-C USB ports have been added for the first, second, and third rows.
Prices for the Sportage are as follows: 1.6 gasoline turbo from 29,440,000 to 36,220,000 KRW; 2.0 LPi from 30,090,000 to 36,870,000 KRW; and 1.6 gasoline turbo hybrid (with eco-friendly vehicle tax benefit) from 34,360,000 to 41,030,000 KRW. The Black Edition is priced at 35,870,000 KRW for the 1.6 gasoline turbo and 40,680,000 KRW for the 1.6 gasoline turbo hybrid.
Sorento prices are 2.5 gasoline turbo from 36,410,000 to 43,410,000 KRW, 1.6 gasoline turbo hybrid from 39,630,000 to 46,700,000 KRW, with the Black Edition priced at 44,410,000 KRW for the 2.5 gasoline turbo and 48,950,000 KRW for the 1.6 gasoline turbo hybrid 2WD.
For the Carnival 9-seater, prices are 3.5 gasoline from 36,860,000 to 45,320,000 KRW and 1.6 turbo hybrid from 41,410,000 to 49,870,000 KRW. The Black Edition is 45,920,000 KRW for the 3.5 gasoline and 50,470,000 KRW for the 1.6 turbo hybrid.
The 7-seater Carnival is priced at 43,820,000 to 47,910,000 KRW for the 3.5 gasoline, and 48,320,000 to 52,410,000 KRW for the 1.6 turbo hybrid. Black Edition prices are 48,510,000 KRW for the 3.5 gasoline and 53,010,000 KRW for the 1.6 turbo hybrid.
Meanwhile, Kia is launching an advertising campaign featuring narration by singer Kim Changwan, showcasing the roles of the Sportage, Sorento, and Carnival in supporting customers’ new journeys and changes in life. Moreover, a new music track, music video, and commercial video created in collaboration with K-pop artist "Hats2Hats," capturing the vibe of a nighttime drive through lively rhythms and dreamy sounds in sync with Kia’s dynamic RV movement, will be released on September 9.
Kia will release a music track, music video, and commercial video featuring K-pop artist H2H, capturing the vibe of a nighttime drive with lively rhythms and dreamy sounds on September 9. Kia
View original imageFrom September 10 to 13, the Kia Unplugged Ground in Seongsu-dong, Seoul, will host a popup event displaying the Sportage, Sorento, and Carnival Black Editions together with collaborative content from Hats2Hats, providing an immersive brand experience that unites vehicles and creative content.
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A Kia official stated, “The Sportage, Sorento, and Carnival are Kia’s core models representing the domestic RV market. Through the Black Editions and upgraded model year versions that reflect various lifestyles and preferences, we intend to further solidify our leadership in the RV segment.”
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