MyRealTrip Subsidiary AICX Obtains 'ISO 27001' Certification
Expansion of B2B Operations Targeting Commerce and Platform Sectors
On August 26, MyRealTrip announced that its customer experience (CX) specialized subsidiary, AICX, has obtained the international standard certification for information security management systems, ISO/IEC 27001:2022.
This certification is an information security standard jointly established by the International Organization for Standardization (ISO) and the International Electrotechnical Commission (IEC). The certification process this time targeted AICX's chatbot and callbot automation platform, and the certification body was DNV, headquartered in Norway.
MyRealTrip's customer experience (CX) specialized subsidiary AICX has obtained the international standard certification for information security management systems, 'ISO/IEC 27001:2022'. MyRealTrip
View original imageFounded in 2022, AICX has been in charge of customer service and operational work for MyRealTrip. As of the first half of this year, 80% of chat inquiries were initially handled by artificial intelligence (AI), while 43% of phone inquiries were either resolved or received through AI voice consultations.
Since the beginning of this year, AICX has expanded its B2B (business-to-business) operations to cover various industries such as commerce and platforms. Based on its proprietary chatbot and callbot automation platform, “AICX Agent,” the company provides customer service, service operations, and customer experience consulting.
Going forward, AICX plans to expand its customer experience model, which combines AI technology and specialized operational personnel, while supporting AI transformation tailored to each company’s characteristics based on data security.
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An AICX representative commented, “The competitiveness of an AI customer experience platform comes not only from service efficiency but also from the security that safely protects customer data,” adding, “Based on this international standard certification, we will establish ourselves as a trusted AI CX partner for B2B clients.”
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