[New Release] "Italian Wine Crafted by Uhm Junghwa"... Geumyang Introduces 'UMAIZING'

Collaboration Between Geumyang and San Marzano
To Be Sold Through GS Retail

Geumyang International will introduce its collaborative project wine, created with actress Uhm Jung-hwa, through GS Retail.

On August 24, Geumyang International announced the launch of "UMAIZING," a project wine created in collaboration with San Marzano, a renowned winery in southern Italy, reflecting both the personal tastes of actress Uhm Jung-hwa and the spirit of southern Italy. The UMAIZING lineup consists of four varieties: two red wines, one white wine, and one sparkling wine. Each product offers its own unique character and story. The four types—Sunset of Taranto, Garden of Masseria, Sogno di Mare, and Piccica—invite consumers to experience the diverse charm and sensibilities of southern Italy.

The project was completed after more than a year of preparation. Actress Uhm Jung-hwa was directly involved throughout the development process, traveling to the local winery to observe grape cultivation and participating in the selection of the wine base. She added her personal touch by blending her firsthand experiences and preferences from southern Italy into the project, aiming to allow consumers to experience both the emotional nuances of travel and lifestyle through wine.

The four UMAIZING wines will be available for purchase starting next month through GS25 convenience stores, GS THE FRESH, the Wine25plus app, and KakaoTalk Gifts. On this day, a limited edition package can also be pre-ordered through the Wine25plus app.

This content was produced with the assistance of AI translation services.