Songpa-gu Offers 8 Free Sessions of 'AI Digital Capability Training' for Small Business Owners

Hands-On Practice with Product Photography, Short-Form Videos, and Social Media Marketing Using Smartphones

Songpa-gu in Seoul (Mayor Seo Gangseok) has launched an “AI Digital Capability Training Program” to enhance the digital marketing skills of local small business owners.

This program is designed so that even small business owners who are unfamiliar with artificial intelligence (AI) can easily learn everything from the basics to practical tasks using their smartphones. It focuses on strengthening the digital capabilities that small business owners can use to promote and manage their own stores.

Promotional material. Provided by Songpa-gu.

The classes will run every Monday at 10 a.m. for eight weeks, from September 7 to October 26 this year. The location is Hana Bank's Eastern Business Headquarters (10, Olympic-ro 35ga-gil, Songpa-gu). There is no charge for the training.

In the first week, participants will examine examples of using AI for store management and marketing. In the following weeks, they will learn how to develop branding strategies tailored to their stores, discover government support programs, and practice taking and editing product photos using AI.

Participants will then learn how to create short-form promotional videos and YouTube content, attract customers through blogs and TikTok, and operate major AI tools such as Gemini. The training is hands-on, covering everything from photographing to video production, effective use of social media marketing, and tips for creating an appealing store atmosphere. In the final week, there will be a special lecture from an expert and a graduation ceremony, and a certificate of completion will be issued to those who finish the program.

This training is jointly organized by Songpa-gu and the Songpa-gu Small Business Association. It is open to small business owners operating in Songpa-gu, with enrollment limited to the first 30 applicants.

Small business owners interested in participating can apply via the QR code on the training poster or by sending an email to seoul-sp-kfme@naver.com. Further inquiries can be directed to the Songpa-gu Small Business Association.

Mayor Seo Gangseok commented, “I hope small business owners who have thought of AI as a distant and difficult technology will come to see it as a reliable tool for managing their shops through this program.” He added, “We will continue to support local small businesses so they can adapt confidently to an ever-changing market and operate without worry.”

This content was produced with the assistance of AI translation services.