KGM Accelerates Entry into Myanmar...Targeting Market with Eco-Friendly Vehicle Lineup

Brand Launch and Introduction of Torres EVX Line-up
SSS Group: The First Private Automobile Company in Myanmar
Supplying 1,000 Eco-friendly Vehicles
Gradual Expansion of KD Operations to Saudi Arabia, Vietnam, and More

KG Mobility (KGM) has teamed up with Super Seven Stars (SSS) Group to launch its brand in the Myanmar market, embarking on an aggressive push for market penetration.

KGM has begun a full-scale market entry by partnering with the Super Seven Stars Group to launch the KGM brand and unveil an eco-friendly vehicle lineup in the Myanmar market. Photo by KGM Chairman Jaeseon Kwak. KGM

According to an announcement on August 18, more than 500 people—including KGM Chairman Jaeseon Kwak, President Junghyun Kwak, SSS Group Chairman San Lin, President Salman Lin, related officials, media, and customers—attended an event held in Yangon, Myanmar, on August 14 (local time).

At this event, KGM introduced the KGM brand to the Myanmar market for the first time and showcased its line-up of electric vehicles, including the Torres EVX and Musso EV.

The partner company SSS Group is the country’s first private automobile company, established in the early 2000s, and is currently the largest private automotive group in Myanmar.

Starting with this launch, SSS Group plans to begin full-scale local production and sales of the Torres EVX and Musso EV. Based on its strong partnership with SSS Group, KGM aims to supply a total of 1,000 vehicles to the Myanmar market this year.

KGM has teamed up with the Super Seven Stars group to launch the KGM brand in the Myanmar market, unveiling a lineup of eco-friendly vehicles as it embarks on a full-scale market penetration. KGM

Chairman Kwak stated, “Myanmar is an emerging market with a growing automotive industry. Customers, considering the road environment, family transportation, and small business needs, place the highest value on practicality and durability alongside vehicle design.” He added, “These are the same values KGM has prioritized over many years of developing SUVs and pickups.”

He continued, “KGM will strive to be remembered as a trusted automobile brand and a company that grows with its customers in Myanmar, working closely with SSS Group to achieve sustainable growth and development in this market.”

Meanwhile, as of July this year, KGM has exported a cumulative total of 40,894 vehicles, continuing to surpass last year’s record annual performance. The company is also ramping up its local assembly (KD) operations to boost export volume. In addition, starting with the Myanmar market, KGM plans to gradually expand its KD operations to major countries such as Saudi Arabia and Vietnam.

This content was produced with the assistance of AI translation services.