[Today’s New Arrivals] Over 110 Chuseok Gift Sets from Chosun Hotel & Resort, Ranging from Value to High-End
Chosun Hotel Offers Kimchi, Diffusers, and Towels for Sale
On August 18, Chosun Hotel & Resort announced the launch of the "2026 Chuseok Special Chosun Hotel Gift Set" ahead of the Chuseok holiday.
This year’s gift set collection features more than 110 different items, including meat, seafood, kimchi, wine, and lifestyle products. The company has expanded its mid-range offerings, priced between 100,000 and 200,000 won, while also enhancing its line-up of high-end selections such as rare wines.
The meat sets have been updated to reflect recent consumer trends, with a wider selection of popular cuts for grilling such as sirloin and striploin. The lineup includes sets like the "Korean Beef Signature Set," "Premium Korean Beef Steak Set," and the "Farm Korean Beef & Truffle Seasoning Set." For seafood, Chosun Hotel & Resort offers the "Chosun Hotel Abalone Soy Sauce Marinade" made with Wando abalone following the hotel chef’s recipe.
The kimchi gift sets have also been expanded, with both the Chosun Hotel Premium Kimchi Set and Chosun Hotel Kimchi Set now available, increasing the range from two options last year to a total of five. The Chosun Hotel Premium Kimchi line introduces new sets: the "Star Set," featuring popular items; the "Tiny Set," offering a variety of kimchi in small portions; as well as the new "Signature Set (4 items)" and "Signature Set (5 items)" featuring classic and seasonal kimchi varieties. Additionally, the more approachable "Chosun Hotel Kimchi Set" has been added as a new holiday gift option. This set includes seven types of kimchi—such as whole cabbage, red snow crab whole cabbage, young radish and napa cabbage kimchi, diced radish kimchi, and mustard leaf kimchi—and comes in a dedicated kimchi container for greater convenience.
Another new release this year is "The Chosun Hotel Diffuser Collection," a trio of fragrances inspired by the hotel's spaces and heritage. The collection features "Room 201," inspired by the hotel’s iconic VIP suite; "Garden 1914," a reinterpretation of the hotel's outdoor garden; and "Gate 9," reflecting the symbolism of Seoul’s ninth gate—each capturing the distinct atmosphere and story of its namesake. The "Heritage Towel Set" is also launching, characterized by its design inspired by the Chosun Hotel’s heritage, featuring high-density 40-count combed cotton and a twisted yarn technique for exceptional volume and durability.
The high-end selection has also been expanded. The "Chosun Hotel Premium Wine," carefully curated by the hotel’s sommelier, features rare finds such as "Meo-Camuzet Vosne-Romanee Premier Cru Aux Brulees 2023" and "Salon 2015 Magnum." In addition, the "Jang Mansoon Sansamga Gonguibbo," a collaboration with a celebrated master of mother-of-pearl craft, is being offered exclusively by Chosun Hotel & Resort.
The gift sets are available for purchase through the official online mall "Chosun Taste & Style," as well as on SSG.com and Kurly. Starting from the 4th, when the main sales period begins, they will also be available at nine major branches of Shinsegae Department Store.
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A representative from Chosun Hotel & Resort stated, "For this year’s Chuseok gift sets, we have broadened the selection to cater to diverse lifestyles and consumption trends, ranging from practical mid-range items to high-end collections. Drawing on our heritage of more than 100 years and our chefs’ expertise, we aim to offer distinguished gifts that convey gratitude to loved ones by capturing the unique culinary and lifestyle experiences that can be only found at Chosun Hotel."
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