Hugel Wellage Showcases Its Hydration Solutions in North America

Participation in Olive Young Festa LA 2026

Hugel announced on the 18th that its clinical cosmetic brand 'Wellage' participated in the 'Olive Young Festa LA 2026,' which was held from August 14th to 16th (local time) at the Los Angeles Convention Center in the United States.

Wellage took part as an Olive Young partner brand and introduced its signature 'Real Hyaluronic Line' to local consumers. During the event, the number of visitors to the Wellage booth was counted at approximately 11,000.

Hugel's clinical cosmetic brand, WELLAGE, participated in the "Olive Young Festa LA 2026," held from the 14th to the 16th (local time) at the Los Angeles Convention Center in the United States. Hugel

To intuitively communicate the brand's core value of deep hydration, Wellage operated an experiential booth under the 'Water Splash' concept. A variety of products—including the Real Hyaluronic line, Hyper PDRN, Hyper Peptide, and Hyper Toning—were available for visitors to directly experience.

Seungwook Ji, Executive Vice President and Head of Business at Hugel, stated, "Based on the proven product quality and brand competitiveness we've demonstrated in Korea, we will continue to expand our touchpoints with North American consumers and actively promote Wellage's unique differentiated hydration solutions."

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