Lotte Hotels Launches New "Diamond" Membership and Double Stay Credit Promotion

Double Your Qualifying Nights with "Fast Track" Promotion

Seven Domestic Hotels Participate

Membership Expands to Five Tiers in September

Upgrade Requirements for Silver, Gold, and Platinum Relaxed

Lotte Hotels & Resorts announced on August 18 that it is launching a "Fast Track" promotion, allowing "Lotte Hotel Rewards" members to double their qualifying nights and accelerate their tier upgrades.

This promotion is being held to celebrate the opening of The Grand Lotte Seoul and the upcoming Rewards program renewal in September. The highlight is that one night’s stay will be counted as two qualifying nights. For example, if a member stays for two nights, it will be recorded as four nights towards tier calculation, enabling members to upgrade their membership levels more quickly.

Seven domestic hotels are participating in the promotion: Signiel Seoul, Signiel Busan, The Grand Lotte Seoul, and Lotte Hotel World, Jeju, Ulsan, and Busan. Guests can select a hotel in major destinations such as Seoul, Busan, Jeju, and Ulsan based on their travel purpose and schedule.

Starting in September, Lotte Hotel Rewards will introduce a new top-tier "Diamond," expanding the membership system from four to five levels: Member, Silver, Gold, Platinum, and Diamond. The requirements for each tier will also be relaxed. Silver status will now require two nights instead of five, Gold will require 12 nights instead of 25, and Platinum will require 30 nights instead of 50. The new Diamond tier will be awarded to members who achieve 60 qualifying nights or 110,000 points per year.

By taking advantage of this Fast Track promotion, members can meet the new tier upgrade requirements more quickly. Reservations are available exclusively to Lotte Hotel Rewards members from August 18 to August 31 through the official Lotte Hotels & Resorts website. The eligible stay period is from August 18 to November 30.

An official from Lotte Hotels & Resorts stated, "With the opening of The Grand Lotte Seoul and the renewal of Lotte Hotel Rewards, we aim to deepen our customer engagement and enhance the value of our membership. We plan to further strengthen the competitiveness of Lotte Hotel Rewards by providing differentiated benefits that reflect our customers’ usage patterns and needs."

This content was produced with the assistance of AI translation services.