Happiness Among Employees: SK Hynix in Top 3%, but What About Samsung Electronics?
Blind Index 2026 Released
Job Happiness Declines While Job-Switching Attempts Fall
While overall happiness among South Korean employees has declined, job-switching activity has decreased as well. The happiness gap between companies has also become apparent even within the same industry.
The employee social platform Blind announced the results of its annual employee happiness survey, the "Blind Index," on August 12, 2026. The Blind Index is an assessment by employees of their own happiness at work during the year. It measures 15 indicators across the areas of work, relationships, and culture, developed jointly with the Korea Labor Institute. The latest survey was conducted with 34,372 Korean workers who completed employment verification between July and December 2025.
The survey showed a marked decline in South Korean employees' happiness compared to the previous year. The number of companies with an increased score was only around 100, whereas over 370 companies saw a decline. The percentage of companies scoring 50 points or higher fell from 47% the previous year to 33% this year.
By company, Korea Gas Corporation ranked first with a score of 85. This was followed by SAP Korea and Korea South-East Power (each scoring 82), Google Korea (80), and Korea Housing Finance Corporation (79). As with last year, the top tier was largely occupied by public enterprises and foreign companies.
By job category, professionals such as lawyers (54 points), medical professionals (51 points), and doctors (50 points) maintained the highest rankings this year as well, while hardware engineers responsible for semiconductor and circuit design (49 points) entered the top ranks for the first time. In contrast, the index for medical professionals fell unusually sharply, dropping by more than 10% compared to the previous year. The occupations with the lowest index scores remained consistent: planners (36 points), military personnel (37 points), and customer service (40 points).
The ranking of employee happiness also varied among peer companies in major industries such as platforms, telecommunications, and semiconductors. In the semiconductor sector, SK hynix ranked in the top 3%, while Samsung Electronics was only in the top 60%. Among platform companies, Naver remained in the top 2%, whereas Kakao dropped sharply from the top 46% last year to 93% this year.
Hot Picks Today
[Exclusive] 115 Billion Won in State Funds Go to 'China-Made' Vehicles... Tesla Takes 12% of Subsidies [The Hole in EV Subsidies]
- "Heading to Japan but Skipping Korea"... The Race to Attract Multi-Purpose Domes Worth Hundreds of Billions in Annual Revenue
- "Now Too Cheap"... Samsung Electronics and SK hynix Down 40%, Securities Firms Highlight Key Reversal Points [Weekend Money]
- "Get 17 Million KRW Just for Registering Your Marriage"... Dramatic Policies Unveiled in This Country Facing Low Birthrates
- "Has North Korea Imported Maunjaero?" Kim Ju Ae Shows Striking Transformation with Sharper Jawline and Slimmer Face
The most notable change in this year's survey was a decrease in job-switching attempts. Typically, a drop in happiness leads to more employees looking to change jobs, but this year, the proportion of employees who tried changing jobs within a year actually declined compared to the previous year, despite reduced happiness. This trend appeared broadly rather than in specific industries or job categories. Jae-Yong Shin, professor at Seoul National University Business School, explained, "The decrease in job-switching is not due to job satisfaction but rather a result of employees taking a wait-and-see approach in a subdued labor market."
© The Asia Business Daily. All rights reserved. Unauthorized AI training and use prohibited.