Hamyang County Signs $3.1 Million Export Agreements at Vietnam Food Expo

Six Local Companies Participate
Export Consultations Totaling 1.9 Million USD Conducted

Hamyang County in South Gyeongsang Province participated in an international food exhibition held in Ho Chi Minh City, Vietnam, together with local agri-food companies, conducting export consultations and signing agreements.

According to Hamyang County, six local export companies attended the "2026 Vietnam International Food Exhibition (Vietfood & Beverage 2026)" held in Ho Chi Minh City from August 6 to 8, where they signed export agreements worth 3.1 million USD and conducted export consultations totaling approximately 1.9 million USD.

[Photo by Hamyang County] Hamyang County participated in the "2026 Vietnam International Food Expo" held in Ho Chi Minh City, Vietnam, from the 6th to the 8th, along with six local export companies, and signed export agreements worth $3.1 million. Stakeholders are taking a commemorative photo.

Six companies participated in the exhibition: Hamyang Sanyangsam, Uriga, Jin&Jin Food, Hamyang Sansam Farm Farming Association Corporation, Chaeyeonga, and Herb & Tea. They showcased products including processed sanyangsam food, naengmyeon and samgyetang, seaweed snacks, pickled products, handmade vinegar, and various teas.

Hamyang County set up a promotional booth for agri-food products at the venue, introducing participant companies’ products to local buyers and holding one-on-one export consultations. As a result, export agreements worth 3.1 million USD were signed, with an additional 1.9 million USD in export consultations taking place separately.

Inter-organizational cooperation to boost exports was also pursued. Hamyang County entered into a "Business Agreement for Promoting the Export of Hamyang Agri-Food Products" with NH Nonghyup Trade Ho Chi Minh Representative Office and the Hamyang Branch of NH Nonghyup Central Cooperative. The parties agreed to cooperate on expanding local distribution networks, developing new sales channels, and supporting marketing efforts.

The delegation to the exhibition included 15 representatives, such as Hamyang County Mayor Jin Byeong-young, members of the Hamyang County Council, and officials from Nonghyup.

Based on the export agreements and buyer consultations secured at the exhibition, Hamyang County plans to expand into the Vietnamese and broader Southeast Asian markets.

In addition, the county will continue to support exports by identifying promising products suited to local consumer preferences and distribution conditions, as well as promoting products overseas and seeking new buyers.

Hamyang County Mayor Jin Byeong-young stated, "Through this exhibition, we confirmed the potential for the region’s agri-food products to enter overseas markets," adding, "We will broaden our export base by developing products suitable for local markets and expanding distribution channels."

The 3.1 million USD in export agreements and 1.9 million USD in consultation results mark a starting point for pioneering overseas markets. What is crucial now is to move beyond agreements and ensure they lead to actual exports and renewed contracts. Only with product competitiveness tailored to local consumers and continuous after-sales support can these results translate into tangible income for local farmers and businesses.

This content was produced with the assistance of AI translation services.