Ediya Coffee Opens First Store in Laos, Expands Southeast Asia Presence

Opening in a Vientiane Shopping Mall

Ediya Coffee announced on August 10 that it has opened its first local store in Vientiane, Laos, expanding its presence in the Southeast Asian market.

Ediya Coffee recently opened its first store in Laos at the Kokkok Mega Mall in the Patuxay area of Vientiane. The Laos flagship store occupies approximately 198 square meters. The Kokkok Mega Mall, where the new location is situated, is a large, multi-purpose shopping mall developed and operated by Kolao Group.

Ediya Coffee announced on the 10th that it has opened its first local store in Vientiane, Laos, expanding its pursuit of the Southeast Asian market. Photo by Ediya Coffee

Previously, Ediya Coffee signed a master franchise (MF) agreement with Kolao Group, the largest private company in Laos, last year. Since then, the company has prepared for its entry into Laos by analyzing the local market and consumer preferences, and by establishing store operations systems.

Ediya Coffee is introducing locally customized menu items tailored to the tastes of Laotian consumers. Recognizing the strong preference in Southeast Asia for coffee and beverages made with milk, the store will offer popular Korean menu items, such as Dalgona Latte, Strawberry Latte, and Nuts Cream Latte. In addition, new menu items targeting the Laos market—such as Caramel Custard Cream Latte and Matcha Cream Coconut Latte—will also be launched.

The food menu features signature Korean street snacks, such as walnut pastries, Bungeoppang (fish-shaped pastry), and Hotteok (sweet pancakes), as well as Buldak Cheese Panini and Bulgogi Cheese Panini. Korean-themed merchandise is also available, including tumblers featuring traditional patterns and keyrings inspired by traditional accessories—part of the store’s line of K-goods.

This expansion into Laos is part of Ediya Coffee’s global franchise strategy, following previous launches in Guam, Malaysia, and Canada. An Ediya Coffee representative stated, "We will continue to provide new K-cafe experiences and further strengthen our brand competitiveness in the Southeast Asian market."

This content was produced with the assistance of AI translation services.