Nuon Achieves 6.2 Billion Won in Cumulative Sales for Magic Kid in Just 8 Months
Nuon's children's height growth health functional food, 'Magic Kid,' has achieved cumulative sales of 6.2 billion won just eight months after its launch.
According to Nuon on August 7, Magic Kid recorded approximately 6.2 billion won in cumulative sales through a combination of home shopping and online channels from December 2025 through last month. After reaching 130,000 packs sold within three weeks of its launch, repeat purchases have continued to drive steadily increasing sales volume.
Magic Kid uses 'Hansamdunggul Extract Powder (HSy2),' which has been recognized for its efficacy in promoting children's height growth by the Ministry of Food and Drug Safety, as its main ingredient and includes vitamin K2 to help with bone formation. The product also contains vitamins B1, B2, B6, and niacin, involved in energy metabolism, as well as zinc, which is necessary for normal immune function—resulting in a 10-complex functional structure that supports growth, energy, and immunity management simultaneously.
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A representative from Nuon stated, "Height growth is not limited to a specific period; ongoing management is important. Magic Kid has been designed primarily for height growth but is formulated for easy consumption even in the summer, with added energy and immunity support."
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