"All-Out Push to Attract Public Institutions"... Jeonnam-Gwangju Expands Promotion Team to 100 Members

Target Institutions Expanded to 45

Focusing on Strategic Industries like Semiconductors and AI

Accelerating Innovation City Residential Environment Improvements

Three-Pronged Approach Includes Citywide Public Institution Attraction Campaign

The Jeonnam-Gwangju Integrated Special City (hereinafter referred to as the Special City) is going all out in a last-minute push to attract public institutions, expanding the list of target organizations and reorganizing its promotional team ahead of the government's upcoming announcement on the second phase of public institution relocations.

On August 6, Gwangju Special City announced that it has increased the number of target institutions from 40 to 45 and expanded and reorganized the "Integrated Special City Public Institution Attraction Promotion Team" to include around 100 people, encompassing related departments.

To this end, the 3rd Public Institution Attraction Promotion Team meeting was held on the same day at the Seo Jae-pil Room of the Muan Government Office, attended by officials from relevant departments, the Office of Education, the Jeonnam Research Institute, and the Gwangju Research Institute, to discuss strategies for future action.

Jeonnam Gwangju Integrated Special City held the '2nd Public Institution Attraction Promotion Team Meeting' on the 6th at the Seo Jae-pil Room of the Muan Government Office, attended by the heads of related departments, including the Policy Planning Officer and researchers from the attraction promotion team. Provided by Jeonnam Gwangju Integrated Special City

The Special City has strengthened its strategy by broadening the range of potential institutions—not only in advanced industries such as energy and environment, agriculture and fisheries, AI, and in culture, arts, and social services, but also by including public institutions related to technology development, water management, and support for materials, parts, and equipment (so-called 'so-bu-jang') that are linked to the semiconductor cluster project, which has been promoted as a core growth initiative since the launch of the Integrated Special City.

Since it was launched in March, the Promotion Team has conducted on-site campaigns, visiting 27 out of the 40 originally targeted institutions. The latest reorganization shifts the focus from a Jeonnam-centered approach to an integrated Special City system, aiming to pool the capabilities of both Gwangju and Jeonnam.

At the meeting, three core strategies for attracting public institutions were presented.

First, the city will actively promote the industrial competitiveness and necessity of relocation to the Integrated Special City through various media outlets—including major metropolitan areas and social networking services—taking advantage of the summer holiday period in August and September.

Second, the improvement of living conditions in the Innovation City district will be accelerated. The city is committed to dramatically enhancing the residential environment by expanding life infrastructure such as education, cultural, and medical facilities so that transferred institution employees and their families can tangibly benefit.

In addition, the launch of a "Pan-Special City Citizens’ Public Institution Attraction Committee" (tentative name) composed of 3.2 million Special City residents will take place as soon as possible, alongside plans to roll out a large-scale citizen campaign to build momentum and raise public support for attracting public institutions.

Son Myungdo, policy chief of the Jeonnam-Gwangju Integrated Special City, stated, "The government has promised public institution relocations as an incentive for administrative integration, and the Integrated Special City Act also stipulates a legal basis for priority relocation. Now that Jeonnam and Gwangju are united as one, we will focus all our capabilities on attracting public institutions and establishing a strong foundation for the Special City's growth."

This content was produced with the assistance of AI translation services.