One in Five Koreans Uses Toss Securities... Cumulative Subscribers Surpass 10 Million

Achieved in Just 5 Years and 4 Months Since Launch

The cumulative number of subscribers who have opened accounts with Toss Securities has surpassed 10 million. This means that approximately one out of every five people in the country has at some point held a Toss Securities account.

According to Toss Securities on August 6, this achievement comes 5 years and 4 months after the launch of its Mobile Trading System (MTS) in March 2021. The company reached a cumulative total of 7 million subscribers in June last year, and surpassed 10 million cumulative subscribers last month, just 13 months later. The monthly active users (MAU) in July stood at 6.5 million.

The customer base of Toss Securities, which initially consisted primarily of younger generations, has expanded across all age groups. The proportion of subscribers in their 20s and 30s, which accounted for about 70% at the launch, has now dropped to around 50%, while those in their 40s and older now make up approximately 43% of the total. In particular, in the first half of this year, the number of new subscribers in their 50s and those aged 60 and above increased by about threefold and fourfold, respectively, compared to the same period last year, surpassing the growth rate in their 20s (approximately twofold).

Toss Securities has focused on enhancing information accessibility and broadening investment opportunities so that individual investors can take the initiative in a market where gaps in information and capital have historically led to disparities in investment performance. It has provided intuitive interfaces and user experiences accessible to anyone via mobile or PC. Since last year, the firm has also sequentially introduced AI-based services such as 'AI Earnings Call,' 'AI Signal,' and 'Real-Time Issues.'

KyuBin Kim, CEO of Toss Securities, stated, "Reaching 10 million cumulative subscribers is the result of each and every customer trusting and choosing Toss Securities." He added, "Moving forward, we will continue to improve access to investment information based on customer feedback, and further develop into a reliable platform where anyone can invest easily and conveniently."

This content was produced with the assistance of AI translation services.