Kyobo Laple Launches Cancer Insurance with Up to 35% Discount

Up to 35% Discount for Meeting Health Criteria
Health Missions via Healthcare Platform "Laplay"
Use Accumulated Points to Pay Insurance Premiums

Kyobo Lifeplanet Life Insurance announced on August 4 that it has launched a new non-renewable cancer insurance product offering discounts of up to 35% for customers who meet certain health criteria.

The new product features differentiated premium discounts based not only on the existing non-smoking discount but also on customers’ general health status and lifestyle habits. The healthier the customer, the greater the discount on premiums.

First, policyholders who have maintained a non-smoking status for over one year and meet standard blood pressure and body mass index (BMI) requirements are eligible for the “Healthy Body” discount.

Furthermore, lifelong non-smokers who maintain normal blood pressure and optimal BMI, among other excellent health indicators, can benefit from the “Super Healthy Body” discount, receiving a premium reduction of up to 35%.

In addition, Kyobo Laple has strengthened its partnership benefits with "Laplay," its flagship healthcare platform.

By participating in activities such as walking missions through Laplay, customers can accumulate Laple points. Accumulated points can be used to purchase books from Kyobo Book Centre, pay insurance premiums, buy gift vouchers, and enjoy other rewards.

Customers can use the points accumulated through various missions on Laplay to pay their monthly insurance premiums like cash.

Kyobo Laple CEO Kim Youngseok said, “The significance of the new product is that it establishes a customer-centric virtuous health cycle that connects not only disease coverage but also premium discounts and rewards through points. We will continue to introduce innovative insurance products and build a differentiated insurance system for customers who practice healthy habits in their everyday lives.”

This content was produced with the assistance of AI translation services.