Choi Youngin Appointed as New Head of Entertainment Business Division at SM C&C

Leading the Digital Studio Business at SM C&C

On August 3, SM Culture & Content (SM C&C) announced that it has appointed Choi Youngin, former Head of Entertainment at SBS (pictured), as the new head of its Entertainment Business Division.

Choi is a broadcast content expert who graduated from Seoul National University with a degree in Oriental History, and has spent 36 years at EBS and SBS overseeing content planning and production as well as organizational management. After serving as Head of Entertainment at SBS, he led content production and business diversification as the head of the production division at Studio Prism.

Provided by SM C&C.

Some of his most notable works include "Ya Sim Man Man," "Healing Camp," "Fantastic Duo," and "My Ugly Duckling." He has received numerous accolades, including the Best TV Entertainment Show Award at the 37th Baeksang Arts Awards, the Korea Broadcasting Producers’ Association Award for TV Entertainment, the Korea Broadcasting Awards for Best TV Entertainment Program, and a Prime Minister's Commendation at the Korea Content Awards.

Moving forward, Choi will oversee the entire Entertainment Business Division at SM C&C, promoting the branding and business sophistication of the Digital Studio business. Leveraging his extensive content production experience, he plans to strengthen the digital studio's identity and boost business competitiveness by developing differentiated original content and intellectual property (IP).

This content was produced with the assistance of AI translation services.