Promotion Expanded from 7 to 12 Models
Discounts Offered, Including 2 Million Won on Palisade and 5% Off Genesis

Hyundai Motor Company and Genesis announced on August 2 that they are expanding the range of models eligible for the 'Summer Festa' promotion and extending the period of the program by one month, through the end of August.


This move aims to provide customers with a wider range of choices and to significantly reduce the financial burden of purchasing a vehicle.

Summer Festa Guide Image. Hyundai Motor Company

Summer Festa Guide Image. Hyundai Motor Company

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Starting August 3, Hyundai Motor Company and Genesis will expand the promotion from the existing 7 models to a total of 12 models by including four electric vehicles—the IONIQ 9, IONIQ 6, IONIQ 5, and Kona Electric—as well as The New Grandeur.


Previously, during July, Hyundai Motor Company and Genesis ran the Summer Festa, offering discounts to all customers purchasing any of four Hyundai models—Palisade, Santa Fe, Sonata, and Staria—and three Genesis models—GV80, GV70, and G80.


First, customers who purchase the IONIQ 9 will receive a discount benefit of up to 5.5 million won.


Additionally, Santa Fe, IONIQ 6, IONIQ 5, and Kona Electric are eligible for discounts of up to 3 million won; Palisade, The New Grandeur, and Staria for up to 2 million won; and Sonata for up to 1 million won.


Genesis customers can also receive discounts during this period: up to 5% off the GV80, up to 4% off the G80, and up to 3% off the GV70.


Meanwhile, Hyundai Motor Company will run a 'The New Grandeur Low Interest Promotion' throughout August, offering reduced interest rates for The New Grandeur (excluding the hybrid model) depending on the installment term: 3.0% for 36 months (down from 4.9%), 3.5% for 48 months (down from 5.0%), and 4.0% for 60 months (down from 5.1%).



A Hyundai Motor Company official stated, "Thanks to the enthusiastic support of our customers, we have expanded both the lineup and the period of the Summer Festa promotion," and added, "We will continue to offer a variety of benefits so customers can choose their desired vehicles without financial burden."


This content was produced with the assistance of AI translation services.

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