33 Hotel by SONO Calm in Manhattan, New York
"BTS THE CITY ARIRANG - NEW YORK" Themed Rooms

On July 31, Sono International announced that its five-star hotel in Manhattan, New York, "33 Hotel by SONO Calm," has launched the "BTS THE CITY ARIRANG - NEW YORK" exclusive room package.


To commemorate the BTS concert in New York, which will be held on August 1-2 (local time), 33 Hotel by SONO Calm is participating as the official partner in the project "BTS THE CITY ARIRANG - NEW YORK." The hotel is offering a limited edition room package available for stays over a 16-day period, until August 9, on a first-come, first-served basis.


Limited-Edition BTS Amenities Offered…SONO Launches Room Package for BTS New York Concert View original image

During this period, hotel rooms will be stocked with a limited edition set of six amenities featuring the "THE CITY ARIRANG" theme: a mini luggage case, travel pouch, acrylic topper, slogan towel, eye mask, and slippers. Additionally, guests can take part in the "Find Your Arirang" experience program, which combines New York's historical stories with the project.


"Find Your Arirang" enables guests to discover and share their own interpretation of "Arirang" and take that entire experience home. Upon check-in, guests will receive a "BTS THE CITY ARIRANG Passport" and complete missions such as photographing New York’s most famous landmarks, like the Brooklyn Bridge and Pier 17, using the acrylic topper provided in the amenities set.


At the hotel lobby’s "BTS THE CITY ARIRANG Pass Wall," a photo zone is set up for guests to take photos with their discovered version of Arirang as the backdrop. There is also a large world map called the "BTS THE CITY ARIRANG Map," where visitors can pin their home country or region, allowing everyone to create a visual record of where travelers have come from.



In addition, the restaurant "Urban Cove" will introduce a special line-up of K-food delicacies for guests to experience the appeal of Korean cuisine in New York. Featured menu items include: "Gochujang Wings," where gochujang sauce and kimchi aioli combine in harmony; "Shrimp Bao," prepared with crispy shrimp and a special K-sauce for intensified flavor; yuzu green tea highball made with Korean ingredients; and the "Strawberry Seoul Sprite," among other signature drinks, creating a unique dining experience.


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