'Spider-Man 4' Surpasses 1 Million Viewers in Just Two Days After Release
Matching the Fastest-Ever Marvel Box Office Pace
'Hope' Yields Top Spot After 14 Days
'Spider-Man: Brand New Day (Spider-Man 4)' is settling into Korean theaters at an unprecedented pace. The signs were clear from the very first day of release. According to the integrated box office information system on July 30, more than 688,000 people watched the film the previous day. With a sales revenue share of 83.2%, it ranked number one at the daily box office. This marks the highest opening day record of the year, far surpassing 'Hope' (333,000 viewers) and 'Colony' (199,000 viewers), which were also released this year. It stands out even when compared to previous 'Spider-Man' series installments: it outperformed the opening day numbers of 'Homecoming' (2017, 540,000 viewers), 'Far From Home' (2019, 670,000 viewers), and 'No Way Home' (2021, 630,000 viewers).
As a result, the film surpassed a cumulative audience of 1 million in just two days. This figure was confirmed by distributor Sony Pictures on July 30 in the afternoon. The milestone was reached one day faster than the previous record set by 'Hope', which achieved this in three days. This makes it the fastest record among this year's releases. Among Marvel Studios titles, the film is on pace with 'Avengers: Infinity War' (2018), which ultimately attracted about 11.23 million viewers.
There are clear reasons for this box office success. The film portrays the story of Peter Parker (Tom Holland), now an adult, facing new threats after being forgotten by everyone who once knew him. It depicts the growing pains he endures, as even his girlfriend MJ (Zendaya) and his best friend Ned (Jacob Batalon) no longer remember him. This narrative has received widespread praise. The CGV Egg Index stands at 96%, the highest among recent Marvel movies. The coming-of-age journey from boyhood to adulthood and the high-flying action sequences have received particularly strong reviews.
The positive reviews quickly translated into increased advance ticket sales. As of 3 p.m. on July 30, the film held a dominant lead with an advance booking rate of 67.9%, far ahead of Christopher Nolan's 'Odyssey' (16.4%) and 'Hope' (6.4%). On the second day of release alone, the number of pre-sold tickets reached around 750,000, indicating that strong audience turnout is expected to continue for some time.
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This momentum has also changed the dynamics at theaters. 'Hope', which had maintained the top spot at the box office for 14 consecutive days since its July 15 release, dropped to second place on July 29, with 87,000 viewers (a 10.1% revenue share). Its cumulative audience totals 3,707,000 people.
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