CashWalk Surpasses 53 Trillion Total Steps

On the occasion of its 10th anniversary on July 27, Nudge Healthcare released the infographic "Nudge Road" on the 28th, capturing its journey over the past decade.


The infographic depicts Nudge Healthcare's major milestones since its establishment in 2016 as a single track. It illustrates the company’s journey, including the launch of its walking reward app CashWalk, the name change to Nudge Healthcare, its growth into an integrated digital healthcare company, and the main achievements of its key services.


Over the past 10 years, CashWalk users have accumulated a total of 53.489 trillion steps. Based on an average stride length of 70 cm per user, this is equivalent to traveling back and forth between the Earth and the Moon about 49,000 times. CashWalk has surpassed 38 million cumulative downloads, and its daily active users (DAU) number 3.5 million.

Infographic for the 10th Anniversary of Nudge Healthcare 'Nudge Road' image. Nudge Healthcare

Infographic for the 10th Anniversary of Nudge Healthcare 'Nudge Road' image. Nudge Healthcare

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Other health management services have also accumulated significant data. More than 2.6 million hospital reviews have been registered on CashDoc. Health records on Genieat, such as diet, weight, blood glucose, and blood pressure, have surpassed 421.8 million entries cumulatively. Dyn, which provides customized EAP solutions for organizations, achieved a contract renewal rate of 96%. Trost’s audio-based mental care content "Sound Therapy" has exceeded 1.78 billion cumulative plays.


Nudge Healthcare plans to expand its integrated digital healthcare ecosystem by connecting its extensive user base and health behavior data, acquired through CashWalk, with major services run by its subsidiaries and affiliates, including CashDoc, Genieat, Nudge EAP, and Trost.



Jungshin Park, CEO of Nudge Healthcare, stated, "Moving forward, leveraging the synergy with our subsidiaries and affiliates, we will support healthy practices at both the individual and organizational level and continue expanding our integrated digital healthcare ecosystem connecting Korea and the global market."


This content was produced with the assistance of AI translation services.

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