[Today’s New Product] Emart24 Launches Healthy Burgers and Sausages Meeting MFDS Standards... Expands "Gapbunanip" Line

Nutritional Standards Such as Sodium and Saturated Fat Applied to Beef Burger and Chicken Breast Sausages
Expanding Wellness Ready-to-Eat Meal Lineup Combining Rich Flavor and Heartiness

On July 28, Emart24 announced that it will launch three healthy ready-to-eat meals reflecting the nutritional standards of the Ministry of Food and Drug Safety (MFDS).

The three new products will be released through Emart24's wellness food line "Gapbunanip." The flagship convenience store products, burgers and sausages, have been reimagined with a health concept, maintaining their taste and heartiness while considering nutritional value.

The new "Gapbunanip" lineup includes three items: "Grilled Mushroom Beef Burger," "Chicken Breast Original Sausage," and "Chicken Breast Cheongyang Chili Sausage." All of these products were developed by reflecting the MFDS's "Tuntunmeokgeori" nutritional standards. Sodium, saturated fat, calories, and sugar content were all carefully considered, and the sausages meet the quality certification standards for children's preferred foods.

The "Grilled Mushroom Beef Burger," launching on July 29, features a beef patty with 66% whole meat content, topped with grilled mushroom salad and sliced cheese. A sesame glaze bun, smoky mustard, and burger mayo sauce come together to enhance the flavor. This product is aimed at customers looking for a satisfying and filling meal that is also health-conscious. The price is 3,800 won.

In August, the "Chicken Breast Original Sausage" and "Chicken Breast Cheongyang Chili Sausage" will be introduced. They are frankfurter-style products made mainly from chicken breast, and unlike existing chicken breast products, they are easy to enjoy like a hot bar. There are two flavors: original and Cheongyang chili. Each 75g sausage contains 12g of protein. The price for each is 2,800 won.

A special discount event will also be held to commemorate the new product launch. New members who sign up for the Emart24 mobile app will receive a 100-won discount coupon for the "Grilled Mushroom Beef Burger," while existing members will be offered a 50% discount coupon. When purchasing with one of the participating cards (KB Kookmin, BC, Hyundai, Samsung Card), customers can receive a 30% discount.

Jung Daye, partner of Emart24's Quality Management Team, said, "We are launching these ready-to-eat meals in collaboration with the MFDS by reflecting the 'Tuntunmeokgeori' nutritional standards," adding, "We will continue to strive to provide customers with convenient and healthy food choices without burden."

This content was produced with the assistance of AI translation services.