Jeju Silver Hairtail for KRW 2,990 Each... Emart Launches 'Summer Discount Event' This Week

"Goraeit Festa" Runs Until August 2
Full Lineup of Summer Foods: Watermelon and Pork Belly at Half Price

Emart announced on July 28 that it will hold the “Goraeit Festa” at all stores nationwide for four days, from July 30 to August 2, selling seafood, fruits, meat, daily necessities, and home appliances at special discounted prices.

The signature product of this event is fresh Jeju silver hairtail. Using both jigging and longline fishing methods, the freshly caught Jeju silver hairtail, characterized by its brilliant silver shine, will be sold at a maximum 50% discount — KRW 2,990 per fish — for Shinsegae Point members. The company explained that the fish is prepared immediately after the early-morning catch to ensure maximum freshness.

Provided by Emart.

Bluefin tuna sashimi (240g), including premium cuts such as kama-sal, belly, and cheek meat, will be offered at KRW 24,800. “Happy Abalone” from Wando and Yeonggwang dried yellow corvina will be sold at 50% off, while Norwegian mackerel fillets will be discounted by 40%.

Seasonal fruits and vegetables are also included in the sale. “Farmers’ Pick Mountain Watermelon,” known for its high sugar content from being grown at high elevations, and “Convenient Watermelon,” known for its small number of seeds, will be available at half price for Shinsegae Point members. Peaches, Campbell grapes, tangerines, paprika, corn, chestnut sweet potatoes, and white cucumbers will also be offered at discounted prices.

Tantan Pork pork belly and pork neck can be purchased at 50% off when purchased with the event card, and all branded Korean beef, including “Gyeongju Millennium Hanwoo” and “Gyeolgoun Soonamso,” will be discounted by 40% when using the event card. U.S. Prime Chuck Eye Roll, as well as Korean beef brisket and thinly sliced beef half-and-half packs, are available at up to 50% off for Shinsegae Point members.

There will also be a range of daily necessities targeted at vacation season demand. Sun care products, mosquito repellents, and swim diaper pants for children will be sold at half price when purchasing two or more. Swimming tubes are up to 80% off with the event card, and electric water guns are 50% off. The Iwatani Tarp Maru gas stove is available in limited quantities for KRW 79,900 with Shinsegae Point membership. Customers who pre-order the Galaxy Z8 Series will receive up to KRW 100,000 off with the event card and up to KRW 80,000 in Naver Pay points. Additionally, customers who purchase early will receive 40,000 e-money points and KRW 10,000 worth of E-Marticon coupons.

If you find the “Gorae Item” in the store flyer and enter the event on the official Emart Instagram, you will have a chance to win an E-Marticon coupon through a drawing. In addition, customers who visit twice during the event period and spend at least KRW 100,000 each time will receive up to 15,000 e-money points. Collecting five stamps also grants you a set of six travel pouches on a first-come, first-served basis.

This content was produced with the assistance of AI translation services.