Pre-sales from July 28 to August 3
Double storage upgrade benefit for pre-orders
Exclusive band discounts with purchase of Watch Ultra2 or Watch9

Pre-sales for Samsung Electronics' foldable smartphone "Galaxy Z8" series will begin on July 28, 2026. Customers who purchase during the pre-sale period will receive a storage upgrade benefit.

Samsung Electronics will conduct pre-sales for the Galaxy Z Fold8 Ultra, Fold8, Flip8, and Galaxy Watch Ultra2 and Watch9 from the 28th of this month to the 3rd of next month. Provided by Samsung Electronics

Samsung Electronics will conduct pre-sales for the Galaxy Z Fold8 Ultra, Fold8, Flip8, and Galaxy Watch Ultra2 and Watch9 from the 28th of this month to the 3rd of next month. Provided by Samsung Electronics

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On July 27, Samsung Electronics announced it will conduct pre-sales of the Galaxy Z Fold8 Ultra, Fold8, Flip8, and the Galaxy Watch Ultra2 and Watch9 through August 3. The official release date for the products is August 7.


The Fold8 Ultra model will be available in four colors: Violet Shadow, Graphite, Cream, and Green Shadow. The price is 2,577,300 won for the 12GB/256GB version, 2,830,300 won for the 12GB/512GB version, and 3,451,800 won for the 16GB/1TB version.


The new form factor Fold8 comes in four colors: Lavender, Graphite, Cream, and Pistachio. The 12GB/256GB model is priced at 2,278,100 won, the 12GB/512GB model at 2,531,100 won, and the 16GB/1TB version at 3,152,600 won.


The Flip8 is available in four colors: Pink, Graphite, Cream, and Mint. The 12GB/256GB model is priced at 1,683,000 won, and the 12GB/512GB comes to 1,936,000 won. The Green Shadow for the Ultra, Pistachio for the Fold8, and Mint for the Flip8 can be purchased exclusively as unlocked models through Samsung.com and Samsung Gangnam.


The pre-sales will take place at Samsung Stores and Samsung.com locations nationwide, as well as at mobile carrier stores and other online and offline channels. At midnight on the 28th, live commerce sales will be conducted via Samsung.com, Coupang, Naver, 11st, and Gmarket. Customers who purchase during the pre-sale will be able to receive and activate their products starting August 4.


Samsung Electronics is offering a "Double Storage" discount, where customers who purchase the 256GB model can upgrade to the 512GB storage option at no extra cost. Customers who purchase the 512GB models of the Fold8 Ultra or Fold8 can upgrade to the 16GB/1TB version by paying an additional 310,700 won, which is about half the price difference between the 512GB and 1TB models (the difference is 621,500 won).


Additionally, discount coupons for 10% off the Watch Ultra2 and Watch9, and 30% off cases and other accessories, are provided for use on the Samsung.com application. Other benefits include a six-month Google AI Pro subscription, a three-month Willa subscription, and 11 special game themes from Galaxy Store—offering a variety of AI subscriptions and content perks.


From July 28, Samsung is also launching the "New Galaxy AI Subscription Club" for customers who purchase unlocked models at online and offline stores nationwide. The three-year plan, newly introduced in the S26 series in February this year, is also being applied to this Z series, with added loss protection. Customers can benefit from up to 50% residual value compensation when returning devices, Samsung Care Plus, and accessory package discounts.


The two-year plan for the Flip8 has been enhanced with the "Flip Youth Subscription Program." Now, when returning the device, subscribers receive a residual value guarantee of 50%—the same as the one-year plan—which is up from 40% previously. The monthly subscription fee for the Fold8 Ultra and Fold8 is 9,900 won for the one- or two-year plan, and 14,500 won for the three-year plan. For the Flip8, the monthly fee is 8,900 won for the one- or two-year plan, and 11,500 won for three years.

Galaxy Watch Ultra2 (right) and Galaxy Watch 9. Provided by Samsung Electronics

Galaxy Watch Ultra2 (right) and Galaxy Watch 9. Provided by Samsung Electronics

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The pre-sales period, product pickup, and official launch date for the watches are the same as for the Z series. The Ultra2 will be released as a single LTE model, with two color options: Titanium Silver and Titanium Gray. The retail price is 969,100 won.


The Watch9 will be released in two colors for the 44mm model (Silver and Graphite), and two colors for the 40mm model (Cream and Graphite). The retail price is 569,800 won for the 44mm LTE model, 539,000 won for the 44mm Bluetooth model, 529,100 won for the 40mm LTE model, and 499,000 won for the 40mm Bluetooth model.


Samsung will also give two coupons for 50% off exclusive bands to customers who purchase a Watch through Samsung.com by August 31. In addition, a six-month free subscription to TimeFlic Watchface will be provided, allowing users to customize their watch face.



Jung Hojin, Vice President of Samsung Electronics' Korea branch, said, "We are introducing new products with a range of benefits, including the Double Storage discount, the New Galaxy AI Subscription Club, and watch discounts. We hope you will be among the first to experience the 8th-generation foldable lineup, including the new Fold8 form factor, which represents the culmination of Samsung's expertise in foldable technology, through our pre-sale event."


This content was produced with the assistance of AI translation services.

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