Overall Leader Based on Evaluation of 230,000 Appliances
Accelerating Entry into the North American B2B Builder Market with a Focus on Quality

LG Electronics announced on the 26th that it has achieved first place overall in the "Most Reliable Kitchen Appliance Brand" ranking released by the influential U.S. consumer media outlet, Consumer Reports.


This assessment was based on data from 230,000 kitchen appliances purchased by consumers between 2015 and 2025. The evaluation covered six major product categories, including refrigerators, dishwashers, ovens, cooktops, and ranges.


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By category, the French door refrigerator from LG Electronics ranked first in performance evaluation, while in the top-freezer refrigerator sector, it was selected as the "Most Reliable Refrigerator Brand."


Building on strong results in leading U.S. consumer ratings such as Consumer Reports and J.D. Power, LG Electronics is accelerating its efforts to penetrate the North American built-in and B2B (business-to-business) markets. In the B2B builder market—which supplies appliances to construction companies and housing developers—long-term, large-scale supply contracts mean product stability and quality reliability are key evaluation criteria.


LG Electronics' builder business in the United States has recorded approximately 50% growth annually in recent years. Overall related sales have also achieved double-digit annual growth for three consecutive years.



Since 2024, LG Electronics has expanded its dedicated builder sales workforce and developed direct-delivery logistics hubs, focusing on increasing its market share. Based on these efforts, the company aims to solidify its position among the top three brands in this year’s U.S. builder market alongside major local brands GE and Whirlpool, and ultimately bring about a shift in the North American kitchen appliance market landscape.


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