BNK Kyongnam Bank Wins Both Instagram and YouTube Grand Prizes Simultaneously

Grand Prizes in Banking Sector at 'Social i-Award 2026' for Instagram and YouTube

BNK Kyongnam Bank has received positive reviews for forming strong emotional connections with local residents through proactive social media activities and contributing to the revitalization of the local economy.

BNK Kyongnam Bank announced on the 25th that it won both the Grand Prize for Instagram and the Grand Prize for YouTube in the banking sector at the 'Social i-Award (SOCIAL i-AWARD) 2026'.

The 'Social iAward 2026' Grand Prize in the banking sector for Instagram and YouTube.
Photo by Kyongnam Bank

On the evening of July 23, Lee Myunghoon, Head of Social Contribution and Public Relations, and staff from the SNS team attended the 'Social i-Award 2026' awards ceremony held at the Grand Hall of L Tower (Yangjae-dong, Seocho-gu, Seoul), where they received the Grand Prize for Instagram and the Grand Prize for YouTube in the banking sector.

BNK Kyongnam Bank's Instagram and YouTube, which are operated in-house without outsourcing agencies, have been acknowledged for their overall excellence in content, service, and design by the Social i-Award evaluation committee, composed of 4,000 of South Korea's leading internet experts. As a result, they have been selected as exemplary cases of social media services.

BNK Kyongnam Bank uploads a variety of content on Instagram and YouTube with the concepts of "donghaeng" (walking together with the community), "seonhaeng" (creating a better society), and "yuhaeng" (leading change and innovation). The bank also features collaborations with local companies, stories of social contribution, and financial literacy programs related to these key themes.

In particular, the "Great Invitation" content, which falls under the "donghaeng" category, introduces regional small business cafes and restaurants, local attractions, and festivals. This content is designed to help boost the local commercial district and increase revenue for small business owners, earning positive feedback.

The "1-Minute Jobs" and "Allyeojussem" content, which are part of the "yuhaeng" theme, have attracted attention by delivering the latest financial trends and practical economic knowledge in a fun and easy-to-understand format.

Lee Myunghoon, Head of Social Contribution and Public Relations, commented, "I am grateful that our sincere efforts to engage with local residents have yielded such great results. BNK Kyongnam Bank will continue to actively utilize SNS such as Instagram and YouTube to interact with the local community and present useful content that contributes to the revitalization of the regional economy."

This content was produced with the assistance of AI translation services.