Hyundai Motor Company has announced its plan to offset its weak performance in the first half of the year by launching new models and expanding production in the second half of 2026.


On July 23, Lee Seungjo, Executive Vice President and Head of Finance at Hyundai Motor Company, stated during the company’s second-quarter earnings conference call, "Production disruptions occurred, especially with Genesis, due to supply issues at parts suppliers, and this negatively affected not only output volume but also the vehicle mix. In addition, rising raw material prices and an increase in sales incentives have also placed a burden on profitability."

Hyundai Motor Group, Hyundai Motor and Kia Yangjae Headquarters.

Hyundai Motor Group, Hyundai Motor and Kia Yangjae Headquarters.

View original image

Executive Vice President Lee continued, "In the second half, we aim to continue improving our results and demonstrate our competitiveness in the market. The supply issues with parts suppliers have been normalized at this point, and we plan to make up for the disrupted volumes in the first half through expanded production in the second half."



He went on to say, "In the second half, we will begin selling the facelifted Grandeur Hybrid, released earlier this year, and will also launch new models from both Hyundai and Genesis, such as the all-new Avante. We expect profitability to recover in earnest, and we do not plan to revise downward the annual guidance provided at the beginning of the year. We intend to maintain the operating margin between 6.3% and 7.3%."


This content was produced with the assistance of AI translation services.

© The Asia Business Daily. All rights reserved. Unauthorized AI training and use prohibited.

Today’s Briefing