"The More You Shop, The More You Earn: Gmarket Launches 'Essential Hyundai Card' Offering Up to 12% Rewards"
Up to 7% Rewards on Gmarket and Auction Purchases
Earn up to 12% with Additional Membership Benefits
Launch Promotion Includes Subscription Fee Reimbursement, 20% Discounts, and 100-Won Deals
Gmarket announced on the 23rd that it has partnered with Hyundai Card to launch the 'Gmarket Essential Hyundai Card.' This card is linked to Gmarket's exclusive 'Essential Membership,' and offers up to 12% rewards—one of the highest reward rates among industry membership programs.
This is the fourth Private Label Credit Card (PLCC) introduced by Gmarket and Hyundai Card. Starting with the 'Smile Card' in 2018, the two companies released Smile Card Edition 2 and Edition 3, and now they have introduced a new card with strengthened Essential Membership benefits.
Essential Hyundai Card holders can earn 7% of their total purchase amount on Gmarket and Auction as Smile Cash, with a monthly reward cap of 14,000 won. At other domestic and overseas merchants, cardholders can accumulate 0.7% of their spending as Smile Cash with no monthly cap, provided they meet the minimum monthly spend criteria.
Essential Membership members can earn up to a total of 12%—combining the 7% card rewards and up to 5% membership rewards—with a monthly maximum of 84,000 won.
To celebrate the launch, a promotional event has been prepared. Customers who receive the card and set up automatic payment for the Essential Membership subscription fee by August 31 will be reimbursed 2,900 won in Smile Cash monthly for six months. In addition, through July 31, card payments on Gmarket and Auction can receive up to a 20% discount, and customers can buy a MegaMGC Coffee 5,000-won gift certificate for just 100 won.
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A Gmarket representative said, "We have enhanced the rewards and discount benefits to improve what customers and Essential Membership members experience on Gmarket."
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