High-End Complex Featuring Flat Terrain and Double Station Access, "Doosan We’ve the Zenith Daeyeon" to Launch Sales in Busan This July

More Than 17,000 Units Supplied in Nam-gu, Busan Over the Past 5 Years

Second Largest Supply After Gangseo-gu

An Expanded Edition of Busan’s Rich Belt Connecting Haeundae and Suyeong

Benefiting From Munhyeon BIFC and North Port Redeve

As Busan Nam-gu is actively promoting large-scale redevelopment projects to shed its old downtown image and improve the residential environment, the high-end brand apartment complex 'Doosan We’ve the Zenith Daeyeon,' located in a core area, is garnering significant attention from consumers.

According to the real estate industry, Busan Nam-gu has rapidly emerged as a leading new residential hub in Busan, with a series of large-scale redevelopment projects underway in recent years.

Based on data from Real Estate R114, a survey of new apartment supply by district in Busan over the past five years (from 2022 to 2026, including units scheduled for sale in 2026) revealed that Nam-gu received a total supply of 17,132 units (including 7,727 general sales units).

This is the second largest number among Busan's districts, following Gangseo-gu (19,316 units). Most of the supplied complexes were developed through redevelopment and reconstruction projects. Currently, the Daeyeon-dong and Uam-dong areas in Nam-gu are undergoing redevelopment, set to be transformed into a new mini-new-town-scale residential community with approximately 12,000 units.

Such abundant supply and extensive infrastructure expansion have driven the transformation of the outdated old downtown image and have served as the driving force for establishing a “new wealthy town” filled with high-rise branded apartments. Nam-gu is particularly well-regarded for its favorable location, as it is adjacent to the coastline and is traversed by Line 2 of the Busan Metro, ensuring excellent accessibility and transportation conditions. Additionally, it serves as a bridge between the old city center (including Busan Station) and Busan’s affluent districts Haeundae and Suyeong-gu, which enhances its value compared to other regions.

Major development projects and abundant demand from the local workforce add further strength to the area. Not only is the nearby North Port redevelopment a major benefit, but the recently completed and activated Phase 3 of Munhyeon-dong’s Busan International Finance Center (BIFC) also attracts steady demand from high-income financial professionals seeking proximity between work and home.

Given these circumstances, apartments supplied through redevelopment in Nam-gu are commanding high premiums, attesting to their value. For example, an 84㎡ unit at 'Daeyeon DIL,' created through redevelopment of Daeyeon Area 3 (scheduled for completion in April 2027), was transacted last month (June) for 903 million won (13th floor), about 98.55 million won above the sales price of 810.75 million won. In addition, a 59㎡ unit at 'Daeyeon Prugio Classent,' a redevelopment project completed in 2023 in Daeyeon Area 4, was traded for 600 million won (24th floor) in the same month, which is 178.8 million won above the initial sales price of 421.2 million won, further proving its value.

An industry official stated, "Nam-gu is adjacent to Haeundae-gu and Suyeong-gu, Busan’s most prestigious residential areas, offering excellent accessibility and the expectation of a spillover effect,” adding, “With rapid improvements in the residential environment resulting from redevelopment, the area has seen a sharp increase in value, drawing significant attention from home buyers."

At the center of these changes in Nam-gu, Doosan Engineering & Construction is attracting heightened interest from potential buyers with the upcoming July launch of its high-end apartment brand 'Doosan We’ve the Zenith Daeyeon,' to be constructed at 1756-9 Daeyeon-dong, Nam-gu (Dongsung High Town Street Housing Redevelopment Project).

This complex will consist of two buildings, with 5 basement levels and up to 42 floors above ground, for a total of 258 units. Of these, 176 units, each measuring 59–84㎡, will be available for general sale. In line with the reputation of 'Doosan We’ve the Zenith'—a favorite high-end residential brand among Busan consumers—the landmark will feature a signature curtain wall look and iconically luxurious exterior design, standing up to 42 stories high, thereby enhancing the Daeyeon-dong skyline.

The location holds distinct value as well. The development boasts the rare “100% flat terrain location” in Busan and features a “double station area” transit network, being within walking distance to both Motgol Station and Daeyeon Station on Busan Metro Line 2.

Furthermore, prestigious schools such as Daeyeon Elementary, Daeyeon Middle, Daeyeon High, and Yemoon Girls’ High are within walking distance or nearby, and the site offers excellent access to the Namcheondong district, renowned as a distinguished academy area, providing an outstanding educational environment. Key amenities like Nam-gu District Office, Motgol Market, Kyungsung University commercial area, Seongso Hospital, and Goryeo Hospital are also nearby, offering convenient living from the moment of move-in. Additionally, abundant green spaces, including Wuryongsan Park and the UN Sculpture Park, ensure a pleasant residential environment.

The introduction of high-end residential offerings is expected to not only add new housing options but to raise the standard of living for the entire region.

A sales representative commented, “With its flat terrain, proximity to subway stations, and access to top schools, combined with the premier high-end quality of Doosan Engineering & Construction, we expect it to become a landmark complex representing Busan Nam-gu. Even ahead of the launch, we are continuously receiving inquiries from both end-users and investors alike.”

Meanwhile, the gallery for ‘Doosan We’ve the Zenith Daeyeon’ is scheduled to open in July.

This content was produced with the assistance of AI translation services.