KRW 51.5 Billion Donated Over 10 Years... Mercedes-Benz Korea Thrives with Local Communities and Future Generations

From Urban Forest Creation to Talent Development

Mercedes-Benz Korea is fulfilling its role as a corporate citizen, ranking first in charitable contributions among imported car companies.

Mercedes-Benz Korea announced on the 21st that the Mercedes-Benz Corporate Social Responsibility Committee has reached a cumulative donation of approximately KRW 51.5 billion as of the second quarter of this year, since its establishment in 2014.

The 13th Give & Race. Mercedes-Benz Korea

The donations are used for projects that build essential infrastructure in local communities and support the growth of future generations. From establishing child and youth protection systems to improving urban environments and fostering next-generation automotive talent, the company is expanding sustainable partnerships with Korean society in a wide range of areas.

A key example is the ‘Give and Race’ event, a running program aimed at promoting citizen-driven giving. Since its inception in 2017, the campaign has drawn about 165,000 participants and raised approximately KRW 8.6 billion in cumulative donations, firmly establishing itself as a collaborative initiative between the company and local communities. The funds raised are utilized to create dedicated spaces supporting children and youth in local communities.

Last June, the committee allocated KRW 500 million from this year's Give and Race funds to support the establishment of a child protection agency in Dongducheon City. This agency will serve the Dongducheon and Yeoncheon areas and is expected to provide comprehensive support, including child abuse prevention, protection for victims, counseling, and case management. The remaining KRW 500 million will be dedicated to creating youth activity spaces in Busan Metropolitan City.

The committee also continues its efforts to improve the urban environment and protect the climate. After signing the Green Plus Urban Forest Project with the Seoul Metropolitan Government in 2022, the committee has helped establish a series of urban forests throughout the city—including eight forests in total, most recently opening the Green Plus Urban Forest in Seoul Forest in May this year.

The company also fosters talent for future generations. The ‘Mercedes-Benz Mobile Academy’ is an industry-academia collaboration program launched in 2014 to nurture professionals in the automotive sector. It shares Mercedes-Benz's technical expertise and educational know-how with students at domestic colleges and universities specializing in automobiles. To date, around 1,500 students have participated in the program, and more than 180 outstanding graduates have been given the opportunity to visit the company's headquarters in Germany.

A representative from Mercedes-Benz Korea stated, “Beyond simple donations, we are continuing activities to support essential changes in local communities and the development of future generations,” adding, “We will continue to strengthen our role as a corporate citizen, striving for joint growth with Korean society in various areas such as social engagement, improving urban environments, cultivating talent, and investing in customer service infrastructure.”

This content was produced with the assistance of AI translation services.