Namyang Dairy Products to Operate 'Emong Cafeteria' at Yeouido Hangang Swimming Pool
'Emong Cool Storage' Pop-Up Showcases Processed Milk Brand Emong
Open Until August 30 at Yeouido Hangang Swimming Pool
Featuring Snowflake Bingsoo Made with Choco, Matcha, and Red Bean Emong
On July 20, Namyang Dairy Products announced that, in celebration of the summer vacation season, it will operate the 'Emong Cool Storage,' a pop-up cafeteria featuring its processed milk brand 'Emong' at the Yeouido Hangang Swimming Pool in Seoul.
Namyang Dairy Products opened the 'Emong Cool Storage' pop-up cafeteria at Yeouido Hangang Swimming Pool, utilizing the processed milk brand 'Emong'. Provided by Namyang Dairy Products
View original imageThe Emong Cool Storage will be open at the Yeouido Hangang Swimming Pool cafeteria from 9 a.m. to 10 p.m. until August 30. Located between the children's pool and the adult pool, along the main path to the changing rooms, it offers convenient access for visitors to the swimming pool.
This pop-up will serve snowflake-style bingsoo made by freezing the Choco Emong, Matcha Emong, and Red Bean Emong products and adding toppings that pair well with each flavor. The menu includes Red Bean Emong Bingsoo, Choco Emong Bingsoo, and Matcha Emong Bingsoo. Chilled Emong pack products will also be available for purchase.
Starting July 23, visitors who follow the official Namyang Dairy Products social media account and post a certified photo will receive limited-edition goods such as a dust bag and an air pillow. The official social media channel will also host a comment event, where participants have a chance to win the ‘Hangang Swimming Pool Package’ (which includes an admission ticket, a bingsoo coupon, and two types of goods such as pool entry and toppings).
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A representative from Namyang Dairy Products commented, “We introduced this pop-up so that customers visiting Hangang during the hot summer can enjoy a cool break with Emong and have a unique brand experience.” The representative added, “We plan to continue expanding opportunities for customers to experience the Emong brand through a variety of hands-on programs that facilitate direct communication.”
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