[Today’s New Release] "Just Add Water and Stir-fry"... Cheongjeongwon Homings 'Spicy Grilled Squid'
Launch of Five ‘Super Simple Stir-Fry Dishes’
Three Varieties Available on Naver Until August 4
Gradual Release on Online Channels to Follow
Daesang Cheongjeongwon’s ready meal brand ‘Homings’ announced on July 20 that it will release five types of ‘super simple stir-fry dishes’ that can be prepared by simply adding water and stir-frying, without any need for thawing.
The new lineup includes two spicy stir-fry options: ‘Spicy Grilled Squid,’ which features squid stir-fried in a fermented and aged gochujang (Korean red chili paste) sauce, and ‘Kimchi Duruchigi,’ made by stir-frying aged pork with perilla oil and ‘Jongga Kimchi.’
On the 20th, Daesang Cheongjeongwon announced the launch of five types of "ultra-convenient stir-fry dishes" under their easy meal brand "Homings," which can be completed by adding only water and stir-frying without thawing. Provided by Daesang
View original imageAdditionally, there are three soy sauce-based stir-fry dishes: ‘Traditional Japchae,’ which includes glass noodles stir-fried with beef and five kinds of vegetables, finished with sesame oil; ‘Boneless Soy Sauce Braised Chicken,’ which consists of chicken thigh, glass noodles, vegetables, soy sauce, and red chili peppers; and ‘Hot Pot Bulgogi,’ which combines aged beef marinated with green tea, soy sauce, and beef broth.
No separate thawing is required—just add the correct amount of water and the product directly into a frying pan, loosen, and stir-fry for just 3 minutes and 30 seconds. The company explained that the products come in single-serving packages, making them suitable for a meal at a time.
Of the five ‘super simple stir-fry dishes,’ Daesang will offer three varieties—‘Spicy Grilled Squid,’ ‘Boneless Soy Sauce Braised Chicken,’ and ‘Traditional Japchae’—exclusively at the Cheongjeongwon Naver Brand Store until August 4. At the same time, the first 1,500 customers who purchase a product will receive either Homings’ ‘Super Simple Soup Dish’ or 900g of Jongga Young Radish Kimchi as a gift, and an event is also planned where the customer with the most purchases will receive a 3.75g (1 don) gold spoon.
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Following this exclusive period, all five products, including the three core dishes, will gradually become available through major online channels such as Daesang's official online mall ‘Jungwon e-Shop,’ Coupang, and Kurly.
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