AdPlus Unveils Brand Management Platform 'HomeON' - "Transforming Not Just Websites, But Businesses with AI"

AdPlus Co., Ltd., a company specializing in AI marketing solutions, launched its proprietary AI-powered brand management platform 'HomeON' on July 16 to dramatically lower the burden of website creation and initial operation for small business owners and self-employed entrepreneurs.

HomeON is a service designed to generate a website draft using AI, with users able to directly edit and manage the content afterward. The platform also offers an AI logo generator, business card and employee card creation, QR code generation, AI chatbot consultation, and inquiry management features, reducing the inconvenience of having to use multiple separate services.

As interacting with customers online has become commonplace, websites are no longer just an option for a few companies—they have become a fundamental tool for business operation. However, for many small business owners and self-employed individuals, website development is still perceived as a costly investment.

When creating a new website, initial development fees are incurred, and after completion, ongoing maintenance contracts and modification costs often follow. Even business owners who already have websites experience the inconvenience of having to communicate repeatedly with development agencies to implement minor changes.

Even services that promote free development often require users to choose paid features or additional services during the course of operation. As a result, despite the recognized importance of online competitiveness, many small business owners continue to postpone building a website, according to industry observers.

The new approach, which can significantly reduce the cost and operational fatigue associated with paying for and managing separate individual solutions, is expected to fuel even faster growth in the relevant market.

AdPlus Co., Ltd. developed HomeON to alleviate such burdens and enable more self-employed entrepreneurs to build their online brands. The platform is designed to manage not only website creation, but also subsequent operation, modifications, and customer engagement—all on a single platform.

CEO Moon Minjun said, "While running our advertising business, I encountered many business owners who delayed starting their venture due to website concerns, and I always found that disheartening," adding, "HomeON is a platform built not as a showcase of AI technology, but to help anyone take the first step without burden."

He continued, "The goal is not merely to build websites, but to create an environment where more self-employed entrepreneurs can meet customers online and grow their businesses at less cost."

This content was produced with the assistance of AI translation services.