Lotte to Hold Second Half VCM...Discussion on Mid- to Long-Term Strategies

Second-Half VCM to Be Held at Lotte World Tower on July 15
Global Business Consultant Doug Stephens Invited as Guest Speaker
AI Agent Exhibition to Take Place

On July 15, Lotte will hold the "2026 Second Half Lotte VCM (Value Creation Meeting)" at Lotte World Tower. The Lotte VCM is held twice a year, in the first and second half, and brings together approximately 80 key figures—including Shin Dongbin, Chairman of Lotte Group, the CEOs and division heads of Lotte Holdings, and the heads of each affiliate—to discuss the group's management policies and mid- to long-term strategies.

This second-half VCM will review the management performance in the first half of the year and share the key management policies needed to achieve goals in the second half. The attendees plan to closely discuss sustainable growth measures focusing on profitability, especially in view of the uncertain internal and external business environment.

Shin Dongbin, Chairman of Lotte Group. Lotte

The VCM will begin with an external lecture by Doug Stephens, a futurist and business consultant. Doug Stephens is expected to share insights on changes in AI trends and the global market with Lotte management, drawing on his experience in developing strategies for leading global companies. This is the first time Lotte has invited a foreign speaker to its VCM.

Junhyeong Noh and Jeongwook Koh, CEOs of Lotte Holdings, will then present the group’s management strategy and financial strategy for the second half of the year, respectively. The CEOs of the core affiliates in the food, retail, chemical, and hotel sectors will introduce plans to enhance competitiveness by focusing on the essence of each business domain.

Prior to the VCM, Lotte will host an "AI Agent Exhibition" to showcase the group's progress and cases in implementing AX (AI transformation) across sites. The exhibition will feature over 10 AI agents developed for work applications, including AI assistants based on voice and motion recognition, as well as solutions for price monitoring, demand forecasting, and global market outlook analysis.

Finally, Chairman Shin will conclude the VCM by delivering a message on the group’s management policies for the second half of the year and on the responsibilities and leadership of the CEO.

This content was produced with the assistance of AI translation services.