"Tickets Sell Out in Two Hours"... Lotte Wellfood Opens Second Seolleim Run Ticket Lottery Early

500 Additional Tickets Allocated for the Second Event

Lotte Wellfood announced on July 15 that all participant tickets for the experiential running event "Seolleim Run," hosted by its ice cream brand "Seolleim," sold out within two hours of the reservation opening. As a result, the company decided to open a second purchase verification event early to provide another opportunity to secure additional tickets.

Lotte Wellfood announced on the 15th that the experiential learning event ticket for the ice cream brand 'Seolleimrun' sold out within two hours of the ticket reservation opening, prompting an early launch of the second purchase verification event where additional tickets can be secured. Provided by Lotte Wellfood

According to Lotte Wellfood, ticket reservations for Seolleim Run, which began at 10 a.m. on July 13, saw all 2,500 available tickets sell out in just two hours. A surge in simultaneous users made the website difficult to access for about an hour, reflecting overwhelming interest from potential participants.

In response, Lotte Wellfood moved up the launch of the "Seolleim Second Purchase Verification Promotion," which was initially scheduled for July 20, and began the event a day earlier. Through a drawing, the second purchase verification promotion will offer prizes including 500 additional Seolleim Run tickets, one Apple Watch Series 11, two SATISFY trail caps, and 700 Seolleim ice cream exchange vouchers.

The second purchase verification event will run for one month until August 14. Consumers can participate by verifying a Seolleim purchase receipt or by gifting a Seolleim gifticon on the event website.

At 10 a.m. on July 20, there will also be an opportunity to reserve any remaining tickets that become available due to canceled payments. Further details can be found on the official Lotte Wellfood ice cream Instagram page and the Seolleim Run event website.

This content was produced with the assistance of AI translation services.