Targeting Generation Zalpha
Benefits on Online Shopping Malls, OTT, and More

Woori Card announced on July 14 that it has launched the "QWERTY Woori Card Check" in collaboration with the band QWER.


Woori Card has collaborated with the band QWER to launch the 'QWERTY Woori Card Check'. Woori Card

Woori Card has collaborated with the band QWER to launch the 'QWERTY Woori Card Check'. Woori Card

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This card specifically targets "Generation Zalpha," the main fan base of QWER, which includes both Generation Z and Generation Alpha.


Reflecting their consumption patterns, the card provides 5% cashback in lifestyle categories such as online shopping malls, simple payments, delivery applications, online video services (OTT), and public transportation.


Woori Card is also running an event until the end of this month, offering QWER-related merchandise to customers who issue the card.


Customers who issue the card by the end of this month will receive a QWER photo card. Additionally, among those who use the card for purchases of 10,000 won or more after issuance, 30 will be selected through a lottery to receive a QWER varsity jacket.



A Woori Card official said, "We plan to continue introducing a variety of products and events that reflect customer preferences and interests."


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