Block Monster Attraction Arrives... Lotte World Adventure Unveils 'Kong X Godzilla: The Ride'

New Attraction Debuts on July 24
Immersive Dark Ride Experience
Record-Breaking Investment

Lotte World Adventure announced on July 14 that it will unveil its new attraction, 'Kong X Godzilla: The Ride,' on July 24.

'Kong X Godzilla: The Ride' is a multimedia dark ride created in collaboration with Legendary Entertainment, Toho, and Sally Dark Rides. It is distinguished by being the first attraction in the world to incorporate Legendary's 'Monsterverse' cinematic universe. The attraction is set in 'Hollow Earth,' a vast underground world that serves as the origin of the Titans, including Kong and Godzilla. Located on the third floor of Adventure, it spans approximately 5,124 square meters (about 1,550 pyeong). According to the company, this is the largest investment Lotte World Adventure has made for a single attraction to date. The investment is estimated to surpass the previous record-holder, 'Pharaoh's Fury,' which cost 56 billion won.

Lotte World Adventure's new attraction 'Kong X Godzilla: The Ride'. Courtesy of Lotte World

The new attraction operates with two vehicles, each carrying eight passengers, designed after the 'HEAV' aerial exploration craft used by Monarch agents in the movies. The ride lasts around 11 minutes. The experience immerses visitors as if they are inside the film, featuring giant media screens, massive animatronics measuring up to 5 meters high and 11 meters wide, dynamic vehicle movements, and a variety of special effects.

Another feature is the ride's design, allowing guests to immerse themselves in a single universe from the moment they enter until they exit. Mirroring the film in which each Monarch base is assigned a unique number, this attraction is designated as 'M-42', seamlessly connecting the movie world with reality.

A Lotte World Adventure official stated, "'Kong X Godzilla: The Ride' is the first Lotte World attraction to incorporate movie intellectual property (IP). We expect it to become a new signature attraction that brings joy to our customers."

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